Head of fundraising and marketing operations

Overview

• ID

  316856

• Salary

  £65,315 per annum, inclusive of London Allowance

• Type

  Fixed Term - Full Time

• Location

  London

• Hours

  37.5 hours per week

• Closing Date

  14/07/2026

• Downloadable Files

Sense has a fantastic opportunity for someone to join our team as our Head of fundraising and marketing operations. This is a full time, hybrid role, working 37.5 hours per week based at our offices in Kings Cross, London on a 6 month fixed term basis and are open to considering applicants wanting to work 4 days per week.

The Head of fundraising and marketing operations will have both a strategic and operational role, combining expertise in database management and analytics with the ability to identify opportunities and build positive and beneficial relationships with potential and existing supporters.

The successful candidate will manage three areas: CRM, which is responsible for the Fundraising customer relations management database and all associated imports, hygiene tasks, user training and marketing selections; Insight, which is responsible for providing insight and analysis for the department via Power BI; and the Supporter services team which is responsible for delivering a consistently excellent supporter experience across all channels.

Key Responsibilities

Strategic Leadership

• Provide leadership to the CRM, Insight and Supporter Services teams, developing a high-performing, collaborative culture.
• Contribute to the strategic direction of the Fundraising and Marketing directorate as a member of the leadership team.
• Develop business plans, budgets and forecasts, monitoring performance and driving continuous improvement.

CRM & Data Leadership

• Act as System Owner for Microsoft Dynamics, ensuring the platform is fully utilised and delivers maximum value.
• Champion CRM adoption across the directorate, embedding it as the single source of truth for supporter engagement.
• Oversee supporter data governance, ensuring compliance with GDPR, Gift Aid requirements and fundraising regulations.
• Lead the ongoing development and integration of supporter data to create a seamless supporter experience.

Insight & Supporter Experience

• Drive a culture of data insight and evidence-based decision making through reporting, analysis and Power BI.
• Ensure supporters receive an outstanding experience across every interaction with Sense.
• Lead the delivery of effective supporter services and operational excellence across all channels.

Collaboration & Continuous Improvement

• Build strong relationships with colleagues across Sense, supporting fundraising and marketing teams to maximise performance.
• Manage key supplier relationships, ensuring excellent service and value for money.
• Drive improvements to systems, processes and ways of working that increase efficiency and strengthen supporter engagement.

You will be an experienced operational leader who understands the vital role that data, technology and supporter experience play in successful fundraising.

You will bring to the role:

• Significant leadership experience within fundraising operations, CRM or supporter services.
• Extensive experience managing and optimising Microsoft Dynamics or similar CRM platforms.
• Strong knowledge of database marketing, segmentation, supporter insight and campaign data.
• Experience leading multi-disciplinary teams and developing high-performing cultures.
• Strong understanding of GDPR, Gift Aid, fundraising regulation and supporter data governance.
• Proven experience managing budgets, projects and organisational change.
• Excellent communication and stakeholder management skills, with the ability to influence at all levels.
• A collaborative leadership style and a passion for using data and technology to improve supporter engagement and fundraising performance.

Experience within a fundraising or charity environment is highly desirable.

About Sense

Sense is here to break down barriers alongside disabled people with complex needs. That's why we're committed to increasing the number of disabled people working across our organisation and creating an environment where everyone can thrive.

We actively encourage disabled people to apply for our vacancies and believe that a diverse range of perspectives, experiences and talents makes us stronger.

We know there's always more we can do to become a truly inclusive employer, and we're working together to achieve that. Join us and help create the change thousands of disabled people with complex needs and families told us they want to see: a world without limits.

If you need us to adjust our recruitment process to help you access our vacancies, then please get in touch with a member of the talent acquisition team. We are a Disability Confident Leader and commit to interviewing disabled people who meet the minimum criteria for a role. More information on this can be found here Our commitment as an employer | Sense Careers

Our Values

Our values shape the way we behave and work alongside disabled people with complex needs to break down barriers:

• We’re creating change
• We’re always learning
• We’re better together

To apply:

Please use the link below to complete your application. Managers will use your application to shortlist candidates for interview; in relation to the Personal Specification. Therefore, it is very important you complete this section thoroughly. We would recommend that you read the candidate guidelines, job description and person specification (found at the base of this advert) before applying.

Please note to avoid disappointment, we advise you to submit your application as soon as possible as we reserve the right to close posts at any time.

If you require any further assistance, please contact the Recruitment Team on 0121 393 4529 or recruitment@sense.org.uk

Sense is committed to safeguarding and promoting the welfare of vulnerable children and adults and expects all employees to share this commitment. Therefore, all offers of employment, where appropriate, are subject to a DBS check; level dependent on the nature of the role.

For this role we particularly welcome applications from candidates from underrepresented ethnic minority backgrounds and candidates with disabilities. Sense is committed to equality of opportunity, and to promoting and celebrating the diversity of staff, volunteers and the people we work with. Everyone's contribution is valued and we ensure they're given the opportunity to realise their potential. We welcome applications from talented people from all sections of the community who share our values and belief that no one, no matter how complex their disabilities, should be isolated, left out, or unable to fulfil their potential. For more information please visit:  https://www.sense.org.uk/about-us/equality-and-diversity/

Closing Date

14/07/2026