Job Description Communications & Engagement Officer

Hours & Work Pattern:	Part-time (21 hours per week)
Location:	Flexible – we have offices across Scotland
Reports to:	Head of Development
Salary:	Up to £30k (pro rata)

Role Purpose

We are looking for an enthusiastic and creative communicator, who can bring news about the work of includem to life, sharing stories internally and raising the external profile of our work and mission.

We are looking for a dedicated Communications & Engagement Officer to join our team. You will report to our Head of Development and assist them in developing and delivering includem’s communications, marketing and media strategies and work whilst engaging with our teams across Scotland.

Working as part of the Development Team, you will be someone who doesn’t mind ‘rolling up their sleeves’ and can adapt quickly to change. You will be a team player, self-motivated and able to use your own initiative and eagerness to develop your skills. As our Communications & Engagement Officer you will have excellent organisational and planning skills and high level of verbal and written communications skills.

Key Responsibilities

Internal Comms

Engage with colleagues across the organisation to develop communication plans for service promotion and support.

Author or edit stories and content for our internal newsletter to inspire, motivate and inform colleagues.

Edit and maintain other internal documents such as our Services Manual, Public Affairs Directory and more.

Take responsibility to maintain and develop our SharePoint-based intranet – includem HUB- including posting news, updates, events and resources.

Engage with colleagues to plan, shoot and edit videos for awareness of includem updates both internally and externally.

• Use Adobe Creative Suite, Canva and the Microsoft suite to design materials for internal comms.

• Lead on the administration of shared inboxes and other identified documents.

Any other comms tasks as set by the Head of Development.

Marketing

Engaging with our services teams, develop engaging and persuasive written and visual content, including spotlights (our term for case studies), success stories, testimonial and more that communicate the value of includem’s work.

Create engaging and optimised content for our social media channels, developing our engagement and reach across our platforms to drive engagement and awareness of our work.

Support the Development Team with the management of the includem website, including the writing and editing copy and publishing articles, maintaining and updating webpages as necessary.

Support the organisation in the creation of marketing materials through the use of the Adobe Creative Suite, Canva and other platforms.

Any other marketing tasks as set by the Head of Development.

Public Affairs

Spot and create social media responses to breaking announcements as part of our public affairs work, supported by the guidance of the Policy & Public Affairs Officer.

Support the delivery of our policy and campaigning strategy through engaging comms and marketing support.

Support the delivery of includem stakeholder engagement events across Scotland.

• Any other public affairs tasks as set by the Head of Development.

Press & Media

Proactively identify, initiate, and manage ideas for PR, and approach and brief broadcasters, journalists, and feature-writers building a network of contacts.

Monitor news outlets, consumer and other relevant media agencies to identify potential public affairs and PR opportunities.

• Any other press and media tasks as identified by the Head of Development.

Additional Information

• Keep up to date with communications and marketing practices and innovations.

Travelling to our services across Scotland as required, you may be asked to work outside office hours and weekends as agreed by the Head of Development.

Maintain confidentiality at all times.

• Adhere to relevant legal and statutory requirements and organisational policies.

Having a driving license and access to a car is desirable but not essential.

You will be subject to a Disclosure Scotland Check, and must be legally entitled to work in the UK.

Person Specification & Requirements

Knowledge & Experience
Essential	Desirable
Fluent in the English language	Experience of engaging with a range ofstakeholders (e.g. Councillors, MSPs, MPs,the media and more).
Experience of supporting organisationalcommunications and/or public affairs in asimilar role.	An understanding of the current policy andsocial issues relating to: the social care sector;children and young people; youth justice;poverty; the charity sector.
Experience of using social media and digitalchannels to engage audiences.	Knowledge of the media and a good range ofcurrent media contacts (national, regionaland broadcast).
Excellent written communication skills withthe ability to copywrite creatively, sensitivelyand with attention to detail.	Experience of campaigns.
Experience of using Mac OS.
Experience of using Microsoft suite(including SharePoint), Adobe Creative Suite,Canva and other platforms such as Hootsuite.	Experience of updating websites usingWordPress
Skills
Essential	Desirable
Excellent written and verbalcommunications.	Confidence and initiative to buildrelationships with key stakeholders includingincludem colleagues.
Ability to analyse; interpret and distilcomplex information for a range ofaudiences.
Creativity, problem solving and excellentactive listening skills. The ability to maintainprofessional relationships; even underpressure.
A team player who is ready to support thewider organisation as required.
Ability to work to tight deadlines, knowinghow to prioritise and manage your ownworkload.
Qualifications
You will be educated to SCQF Level 7 or haverelevant skills and experience in working in arelevant and related sector.	Relevant skills & experience in journalism/marketing or communications.