Product brand lead (trading)

Vacancy Type

Fixed Term/Full Time

Fixed term contract end date

28/02/2028

Location

Remote or London with hybrid working and supporting flexible working

Hours per week

35

Salary

£40,845 + £3,500 location allowance (LA) per year and check out our great benefits!

Application Deadline

Wednesday, July 8, 2026

Job description

Job Profile document

Job summary

We’re looking for an experienced, creative and commercially driven

product brand leadto bring our brand to life through our range of Girlguiding products.

In this role, you’ll lead the creative development of branded products from concept through to production, working in partnership with our buying team. On products, such as badges, giftware, clothing and merchandise, you’ll ensure that every design is on brand, relevant to our audiences, and aligned with our brand and buying strategies.

You’ll do this by shaping briefs into exciting creative direction and overseeing the design, balancing brand creativity with cost, timelines, and quality. This includes building and managing relationships with internal and external designers, illustrators, and artworkers. And collaborating with our buying and marketing teams to bring ideas to life effectively and efficiently.

You’ll also play an important role in the

evolution of our brand, identifying new opportunities to develop its application across products. Working closely with the brand creative team you’ll protect brand integrity while pushing creative boundaries to keep the brand fresh and relevant.

This role is perfect for someone who’s a

strategic andcreative thinker. If you have strong project management skills, commercial awareness, and a passion for delivering high-quality, branded products we’d love you to join us!About Girlguiding

Girlguiding is the UK’s largest youth organisation dedicated to girls. We’re over 300,000 Rainbows, Brownies, Guides and Rangers, who come together to laugh, learn, explore and have adventures, in communities across the UK. We're almost 80,000 volunteers who make guiding happen by giving time, talent and enthusiasm.

Girls can do anything. We’re a powerful collective voice – with girls, led by girls – changing the world for the better.

Girlguiding values the differences that a diverse workforce brings and is committed to inclusivity, and to employing and supporting a diverse workforce. We are proud to work with a number of organisations who support us to create and maintain a culture that celebrates diversity and champions inclusion in the workplace. We welcome applicants from all backgrounds.

Girlguiding operates a hybrid working arrangement where office based staff are required to attend the office on average two days a week, or 40% of working time across the year. Location allowance is payable to those who work in accordance with our hybrid working model. We’re committed though to supporting our staff to achieve a good work-life balance and offer flexible working options wherever we reasonably can. All staff are required to carry out our online health and safety training and complete a DSE risk assessment to ensure we can provide the support you require.

We strive to ensure our recruitment processes are accessible to everyone. If you would like to receive any information in a different way or would like support in helping you to apply, please get in touch with

HR@girlguiding.org.ukor by calling 0207 592 1892.