Marketing Assistant Manager (Digital Marketing & Campaigns)

CANDIDATE INFORMATION

www.trentschools.net
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CANDIDATE INFORMATION

Welcome

Trent  College  is  an  independent  co-educational  boarding  and  day  school,  located  in  Long  Eaton,
Nottinghamshire. Founded in 1868, we have been providing a first-class education for over 150 years.

Set in a beautiful 45-acre campus we enjoy state-of-the-art facilities, including modern classrooms,
sports facilities, and boarding houses. With traditional foundations and a modern outlook, Trent
College is renowned for providing an excellent education for its 1,200 pupils.

The Elms is our Nursery and Junior School which provides a stimulating and nurturing environment
to our youngest children, aged 6 weeks to 11 years. The two schools work closely together and share
the same vision, aims and ethos. Together, we give the highest priority to the quality of our academic
provision. Alongside a strong focus on sports, music, drama and a wide range of co-curricular
activities to develop our pupils’ character and resilience, to prepare them for the modern world.

Rated ‘Excellent’ across the whole school by the Independent Schools Inspectorate in 2021, Trent
College has a strong academic record, with a high percentage of students achieving top grades in
their examinations and going on to study at some of the best universities in the UK and abroad.

We have highly qualified and experienced teaching staff who are committed to providing an
excellent standard of education. We also have a large population of support staff, ensuring that our
friendly school and beautiful campus operate to the very highest standards.

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www.trentschools.net

CANDIDATE INFORMATION

Our Location
Trent College and The Elms are conveniently situated on the border of Nottinghamshire and
Derbyshire.

Ideally located at the heart of the UK’s motorway system, we are only 2 miles from junction 25 of
the M1, which provides easy access to the M42 and A1.

Reaching Trent College by rail couldn’t be easier. Long Eaton boasts its own train station,
located 1.5 miles from the schools. Rail routes through Long Eaton run along the Midlands Main
Line route, with direct routes to London, Loughborough, Leicester, Birmingham, Nottingham, Derby,
Chesterfield and Sheffield.

Our Local Community

Working in partnership and serving the community are natural and very important values at
Trent College and The Elms. We work with many local schools in Long Eaton and the wider
Erewash borough to increase opportunities and aspirations, and to share the school’s excellent
grounds, facilities and specialist staff.

TRENT COLLEGE

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www.trentschools.net

M a r k e t i n g   A s s i s t a n t   M a n a g e r ( D i g i t a l   M a r k e t i n g   &   C a m p a i g n s ) Job DescriptionJob Title:Marketing Assistant Manager (Digital Marketing & Campaigns)Reporting to:Head of MarketingEmployer:Trent College and The Elms, Derby Road, Long EatonBasis:Full time or Part time, Temporary or PermanentAbout usWe are a thriving independent school with a strong sense of community and a clear focus on delivering an exceptional experience for pupils and families.Marketing plays a central role in our success—and you’ll be right at the heart of it.Main Purpose of the RoleTo lead and deliver the school’s digital marketing and campaign activity, driving enquiries from prospective families and supporting conversion to meet pupil recruitment targets.The postholder will play a key role in planning, executing and optimising integrated marketing campaigns, with a strong focus on digital performance, data insight, and continuous improvement.Key ResponsibilitiesCampaignsPlan and deliver integrated marketing campaigns to drive pupil enquiries and attendance at key events such as Open DaysWork closely with Admissions to support conversion from enquiry to enrolmentLead key recruitment campaigns across the academic yearDevelop campaign messaging, timelines and channel plansDigital MarketingManage paid digital campaigns (e.g. Meta, Google Ads), including planning, execution and optimisation Monitor performance and adjust campaigns to improve ROISupport the development of landing pages and user journeys to improve conversion rates Support the Marketing team’s social media outputCRM & Email MarketingSupport the use and development of the school’s CRM system HubSpotCreate and manage targeted email marketing campaigns and nurture journeysSegment audiences to improve engagement and conversionWebsite & SEOSupport the ongoing development and optimisation of the school websiteCreate and update website content in line with campaign activityContribute to SEO improvements and content optimisationPerformance & ReportingTrack, analyse and report on campaign and digital performanceProvide regular insights and recommendations to the Head of MarketingUse data to inform future campaign planning and strategyCollaboration & Team SupportWork closely with the Head of Marketing, wider marketing team and internal departments Support the delivery of integrated campaigns across multiple channelsContribute to marketing planning and review meetingsOther DutiesAdhere to brand guidelines and ensure consistency across all communicationsMaintain awareness of digital marketing trends and best practiceAttend key school events where required (including occasional evenings/weekends)Undertake any other reasonable duties as requiredSkills & ExperienceEssentialExperience delivering digital marketing campaignsExperience using analytics and performance data to inform decisionsStrong organisational and project management skillsExcellent written and verbal communication skillsDesirableExperience with CRM systems (e.g. HubSpot)Experience with paid advertising platforms (Meta, Google Ads)Knowledge of SEO and website CMS platformsExperience within education or a similar environmentPersonal AttributesProactive, self-motivated and positiveAnalytical with a focus on continuous improvementAble to manage multiple priorities effectivelyCollaborative and confident working with stakeholders at all levelsTerms and BenefitsFull-time – 37.5 hours per week all year round. Part-time hours or an alternative workpattern may be considered for the right candidate.Staff can enjoy free lunches in the Obolensky Dining Hall during term time.Free car parking is available on site and staff have access to a cycle to work scheme.Staff are able to make free use of the school gym and leisure facilities at designated staff times.A flexible retirement plan run by TPT Solutions (formerly The Pensions Trust), including death in service benefit.Enhanced sick pay is available to all staff, and enhanced family benefits such as maternity pay.Staff are eligible for fee remission for children attending the school, in line with our policy.We provide a range of benefits to support staff including counselling and an employee assistance programme.Making an applicationCandidates who wish to apply for this post should download an application form from our website and email it to recruitment@trentcollege.net Please also attach a covering letter addressed to Rachael Taylor-Reay (Head of Marketing).If you have any questions, please email recruitment@trentcollege.net or telephone 0115 849 49 49 during term time.We are keen to appoint to this role promptly and encourage early applications.Under current legislation, we are required to advise applicants that this appointment will be subject to a satisfactory Enhanced Disclosure with the Disclosure & Barring Service. Details ofany criminal record (spent or unspent, due to exemption from the Rehabilitation of Offenders Act 1974) must be disclosed at interview. Only relevant convictions and other information willbe taken into account so disclosure need not necessarily be a bar to obtaining a position at Trent College.