Legacy & In-Memory Manager

The Legacy and In-Memory Manager will be responsible for leading their team to drive transformational change, through the delivery of our legacy and in-memory growth strategy. 

They will set objectives and oversee team activity to deliver the entire legacy journey with the aim of achieving significant long-term growth in revenue income to support our ambitious plans to bring Maggie’s cancer care to everyone who needs us.

You will be responsible for working collaboratively with teams from across Maggie’s to engage them in the importance of legacy and in-memory giving.

You will be responsible for managing external agencies and suppliers to deliver excellent work, on time and to budget. You will also manage end-to-end, multi-channel campaigns including the delivery of these through colleagues and agencies.

Please note that interviews will take place on Wednesday 11th and Thursday 12th March in our Hammersmith office.

They will set objectives and oversee team activity to deliver the entire legacy journey with the aim of achieving significant long-term growth in revenue income to support our ambitious plans to bring Maggie’s cancer care to everyone who needs us.

You will be responsible for working collaboratively with teams from across Maggie’s to engage them in the importance of legacy and in-memory giving.

You will be responsible for managing external agencies and suppliers to deliver excellent work, on time and to budget. You will also manage end-to-end, multi-channel campaigns including the delivery of these through colleagues and agencies.

Please note that interviews will take place on Wednesday 11th and Thursday 12th March in our Hammersmith office.

Key responsibilities

• To lead the team in delivering the Legacy & in-memory growth strategy
• Effectively utilise insight to inform our creative and messaging approach for legacy fundraising
• To lead and brief on fundraising collateral for Legacy and In-Memory income promotion
• To effectively champion Legacy and In-Memory fundraising across Maggie’s fundraising and programme teams
• To devise and implement a strategic approach to communications with supporters giving in this way, creating clear supporter journeys
• To work with the database team to ensure effective, accurate reporting and forecasting
• To be responsible for ensuring the implementation of effective stewardship for Legacy and In-Memory donors at all stages of their experience with Maggie’s and to engage and steward Executors and families
• To direct and brief the communications plan for marketing legacies and In-Memory to defined audiences
• Monitor market trends, undertake competitor analysis and keep up to date with sector developments to capitalise on opportunities in the external market.
• To prepare progress reports on objectives, budgets and targets.

Skills, knowledge and expertise

• At least five years’ experience in charity fundraising.
• Substantial experience in legacy & in-memory marketing & fundraising
• Demonstrable experience of different marketing techniques and platforms
• A motivating, empowering leader who gets the best from their high-performing team.
• An engaging individual who builds strong connections and drives internal collaboration across the organisation.
• Ability to influence colleagues and drive through new strategic initiatives.
• Excellent written and verbal communication – from writing business plans, supporter communications and internal reports

A full list of skills, knowledge and expertise can be found in the attached job description.

Job benefits

• You’ll spend time at one of our incredible centres to experience our programme of support and see first-hand the difference we can make.
• A structured orientation week will cover everything you need to get settled in your new role.
• Holiday entitlement that helps you create a manageable work life balance.
• Generous sick leave cover.
• A supportive and friendly working environment.
• Tailored learning and development opportunities.
• Kitchen facilities with free tea, coffee and fruit bowl.
• Workplace pension and free financial advice from an independent financial advisor to help you plan for your future.
• Option to keep a pre-existing NHS pension if eligible.
• Travel and cycle loans.
• Eye test expenses and money towards glasses.
• Enhanced maternity pay.
• Our buddy system links you with a colleague to give you extra support in your first few months.
• Facilitated stress management courses and access to our clinical psychologists for support.

About Maggie's

We provide free practical and emotional support for people living with cancer, and their family and friends. We have centres across the UK and a growing international network, with more planned for the future.