EVENTS AND MARKETING OFFICER

Norton Priory Museum Trust Limited
Job Description

EVENTS AND MARKETING OFFICER
REPORTS TO: ARCHEAOLOGY AND COLLECTIONS DIRECTOR
MANAGES: N/A
CONTRACT TYPE: Part Time / Fixed Term, 12 months with option to extend
HOURS: 30 hours per week
SALARY: £19,100 per annum (based on 30 hours per week)
FUNDED BY: NATIONAL PORTFOLIO ORGANISATION GRANT (TEMPORARY POST)

About Norton Priory
Norton Priory Museum and Gardens is operated by an independent, charitable trust,
Norton Priory Museum Trust Limited.  The Trust is dedicated to preserving and sharing
the rich heritage of Europe’s most excavated monastic site and the 900-year story of the
estate.  This approach reflects the Trust’s Mission Statement: To conserve, champion
and celebrate the heritage, landscapes and collections of Norton Priory for present and
future generations.  As a small, passionate team supported by a wider community of
volunteers, the Trust strives to provide a warm, welcoming and valuable experience for
all our visitors.

About the Role
The Events and Marketing Officer will be responsible for planning, promoting and
delivering a dynamic programme of events and marketing campaigns which enhance
Norton Priory’s reach and reputation.  The resultant activities will grow audiences and
memberships and increase income generation.  This is a creative and hands-on role at
the heart of the Trust’s public engagement.

Key Responsibilities
- Develop, coordinate and deliver a varied programme of events including
performances, talks, family activities, seasonal celebrations and community initiatives.
- Lead marketing campaigns to promote museum events, exhibitions and services,
producing engaging content across press, digital and print channels.
- Maintain digital channels (website, social media, e-newsletters) to maximise audience
engagement and participation.
- Work collaboratively with colleagues, volunteers and external partners to ensure high-
quality visitor experiences.
- Build and maintain community partnerships, identifying and targeting new and diverse
audiences through outreach strategies.
- Monitor and evaluate events and campaigns, logging audience data to inform future
programming and contribute to funding bids.
- Support venue hire, fundraising events and initiatives that drive ticket sales, donations
and retail/venue income.

Norton Priory Museum Trust Limited
Job Description

- Ensure brand consistency and adherence to the museum’s values in all public-facing
materials.
- Maintain accurate records / budgets relating to events and campaigns.

Person Specification
Essential
- Experience in events coordination and/or marketing, preferably within a cultural,
charitable, or public-facing setting.
- Excellent communication skills, both written and verbal.
- Strong digital marketing skills, including social media, website content management
systems and email platforms.
- Highly organised with the ability to manage multiple projects and deadlines.
- Creative thinker with a passion for heritage, culture and community engagement.
- Good time management skills.

Desirable
- Experience using design tools (for example, Canva and Adobe Creative Suite).
- Familiarity with audience development strategies and evaluation methods.
- Knowledge of the museum/heritage sector or working in a charitable organisation or a
tourist attraction.
- Experience working with volunteers and community groups.

Team Responsibilities (Applicable to all roles)
- Support weddings, events and other public-facing programmes as required, including
occasional evening and weekend work.
- Ensure the health, safety and wellbeing of yourself, colleagues and visitors at all times.
- Act as a positive ambassador for the museum and charitable trust at all times.
- Undertake Safeguarding and First Aid training.
- Assist with cleaning and preparation of internal spaces for daily opening and special
events, which may be outside normal opening hours.
- Conduct pre-opening daily site checks to ensure all areas of Norton Priory, including
outdoor spaces, are safe, secure and ready to welcome visitors.  Log any concerns as a
matter of priority with the Team Leader or relevant manager.
- Work collaboratively with colleagues and volunteers to provide a welcoming and
inclusive visitor experience.
- Treat colleagues and volunteers with respect to foster a supportive and trusted
working environment.
- Represent the Trust in a professional and positive manner at all times.
- Support the Trust’s commitment to sustainability by following environmental best
practice (for example, recycling) and encouraging eco-friendly practices across the

Norton Priory Museum Trust Limited
Job Description

Norton Priory estate.
- Carry out other duties that may reasonably be required in line with the level and nature
of the role.

Staff Benefits
- Access to professional development and role-specific training opportunities.
- Access to confidential staff wellbeing support on request.
- Opportunities to work in a unique and historically significant museum and grounds.
- Generous employer-contributed pension scheme.
- Staff discounts in the museum shop and the Brooke Café.
- Free on-site parking.
- Invitations to staff social events.