Digital Product Manager (Fundraising)

Every donation, fundraising page and event registration represents someone choosing to stand alongside people affected by dementia.

But what makes that experience simple? What helps someone feel confident enough to take that next step and support our cause?

That’s where you come in.

As our Digital Product Manager (Fundraising), you’ll help us create better digital experiences for our supporters. You’ll make it easier for people to donate, fundraise and connect with Alzheimer’s Society.

You’ll join our Digital and Ecommerce team within our Income and Engagement directorate. Working with colleagues across Fundraising, Digital, Data and Technology, you’ll use insight, data and product expertise to understand what our supporters need and turn those insights into improvements.

Do you enjoy finding out what works, spotting opportunities and turning ideas into better experiences? This could be the role for you.

This is an exciting opportunity to shape the future of digital experience at Alzheimer’s Society. Your work will help more people engage with our cause and support people affected by dementia.

What you’ll do

You’ll help our digital fundraising products grow and improve. You’ll use user insight, data and product expertise to create experiences that work for our supporters.

You’ll ask questions, explore possibilities and help us understand how we can do things better. You’ll:

• Manage and improve our digital fundraising products, including donation journeys, event registration platforms and third-party fundraising tools.
• Create and evolve product roadmaps, helping teams understand what we’re improving and why.
• Use analytics, user feedback and testing to improve supporter journeys and increase engagement.
• Work with colleagues, technical teams and external suppliers to deliver improvements.
• Build strong relationships across the organisation and bring teams together around shared goals.
• Champion accessible and user-friendly digital experiences.
• Support agile ways of working through collaboration, learning and continuous improvement.
• Share knowledge and help colleagues feel confident using digital products and tools.

Could you help us make every digital interaction easier, clearer and more meaningful for our supporters?

About you

We’re looking for someone who is curious, collaborative and motivated by creating digital experiences that make a difference.

Maybe you’ve followed a traditional product management career path. Or perhaps you’ve built your experience through digital delivery, ecommerce, website management or improving online experiences. Either way, we’re interested in the skills and experience you can bring.

Do you enjoy bringing people together around a shared goal? Are you someone who uses insight and evidence to understand problems and find solutions?

You’ll bring experience of:

• Managing digital products or websites, creating and evolving roadmaps and delivering continuous improvement.
• Managing fundraising products and tools such as Fundraise Up, Enthuse, GoDonate, Funraisin, JustGiving or similar digital platforms.
• Building trusted relationships with stakeholders, suppliers and teams across a complex organisation.
• Working in agile environments, using approaches such as Scrum, iterative delivery and continuous learning.
• Using analytics, including Google Analytics 4, to understand user behaviour and improve supporter journeys.

You’ll communicate clearly with different audiences. You’ll enjoy solving problems, sharing ideas and working with others to create positive change.

Do you want your digital expertise to help make a difference for people affected by dementia?

You don’t need to meet every requirement to apply. If this role excites you and you feel you have the skills and experience to make a difference, we’d love to hear from you.

Together, we can create digital experiences that help more people affected by dementia access support and join our movement for change.

Interviews are provisionally scheduled to take place on Tuesday 1st September via MS Teams.

Dementia is the UK's biggest killer. One in three people born in the UK today will develop dementia in their lifetime.

At Alzheimer's Society, we're the UK's leading dementia charity and the only one to tackle all aspects of dementia by giving help and hope to people living with dementia today and in the future. We give vital support to people facing the most frightening times of their lives, while also funding groundbreaking research and campaigning to make dementia the priority it should be.

Together with our supporters, we're working towards a world where dementia no longer devastates lives.

Our values make sure that our focus is clear for the challenges and opportunities ahead and remind us of what we all stand for.

Our commitment to Equity, Diversity, Inclusion & Belonging

We need to ensure the voices around our table better reflect and understand the communities we exist to serve. We strongly encourage individuals to apply who have a disability, impairment or health condition or individuals who identify as Black, Asian or from another minority ethnic background, as these groups are currently under-represented at Alzheimer's Society.  

We want everyone we work with, as a colleague, volunteer, supporter, or someone we support, to feel included and that they belong at Alzheimer's Society. 

Our Equity, Diversity and Inclusion Strategy here along with our internal employee forum and Employee Lived Experience network groups help us promote inclusion and belonging, becoming an engaged and inclusive organisation for all our people. 

Our hiring process

During your recruitment process we want to make sure that you bring your whole self and can be at your best. We are working hard to ensure our recruitment process is as inclusive as possible, so please do inform us of your experience and anything you think we could do better by completing our candidate survey when you apply.  Please also contact Alzheimer's Society Talent Acquisition Team via careers@alzheimers.org.uk for application support or any adjustments you might need.

To ensure fairness and consistency to select the best candidate for this role, all our applications are anonymised up until an interview has been confirmed. We recognise the benefits of AI, but if you're considering using it to submit your application, we encourage you to reflect on the value it truly adds. AI tools often lack the personal touch and authenticity that set candidates apart. We want to hear your unique perspective, experiences, and skills, so we encourage you to showcase them in your own voice.

We try to avoid closing roles early where possible, however if we receive a high volume of applications, we may close earlier than the advertised closing date. Should this occur, we will aim to provide you with at least 48 hours' notice.

We are committed to safer recruitment and ensuring the welfare of those we work with, due to the nature of some of our roles, we might need to carry out a Criminal Record Check at the relevant level. You can read more information via our Website.

Giving back to you

Our employees work hard every day to make a true difference in people's lives. We are proud to support them with a range of benefits, recognition and many options for working agilely, all contributing to a strong work life balance. We also have various learning programmes to support you in your development and help you grow to realise your potential and shape a career with Alzheimer's Society. 

You can also visit our Working for Us pages, which give you more information about what it's like to be an employee at the Society.

INDAZ

17 Aug 2026