Content Lead

Content Lead

£40,000 - £45,000 + benefits

Permanent

Full time (35 hours per week)

Wimbledon (hybrid and flexible working)

 

The role

As a Content Lead, you will plan, edit and deliver multi-channel content to support the people profession and grow the CIPD profile and voice with defined audiences. You will join a team of editors and content producers, collaborating with subject matter experts to produce engaging, relevant and up-to-date resources for CIPD’s growing audience.

 

What you’ll be doing

• Working with the Knowledge Content team and other departments to develop and maintain a content publishing schedule to meet the needs of identified CIPD audiences.
• Planning, commissioning, producing and editing content and associated material with a focus on audience needs.
• Aligning content plans to produce a balanced, timely and engaging publishing cycle that meets the wider CIPD strategy.
• Identifying and commissioning internal and external writers, and partners where relevant, working with our legal team to manage contracts and content governance.
• Managing external content creators/producers to ensure publication to agreed timescales and budget.
• Representing Knowledge Content on internal projects and forums, guiding on audience need, format, style, channel and timely scheduling.
• Working with content communication, marketing and membership channel owners to maximise audience impact and reach.
• Managing and developing existing and new content templates and formats for online channels, in collaboration with Design and Digital teams.
• Working with insight and SEO teams to monitor audience insight and analytics and adapt and develop content accordingly.
• Working with accessibility teams to ensure that all content is fully compliant with CIPD’s accessibility standards,
• Updating organisation on Knowledge content outputs to coordinate and disseminate through CIPD networks especially with Branches, international and regional offices to ensure they can best leverage content outputs.

What you’ll need to be successful

 

• Editing and copywriting skills and experience
• Relevant qualification and/or equivalent experience (content or publishing)
• Experience taking strategic ownership of content projects and engaging/managing stakeholders to ensure timely and high-quality deliverables in line with agreed priorities and customer needs

• A creative and agile approach to content ideation and production

• Strong project management and organisational skills and ability to manage multiple online projects in a fast-paced, deadline driven environment, collaborating with CIPD colleagues in different departments

• Excellent written and verbal communication skills

• Familiarity with digital publishing tools, content management systems and content project management tools
• A working knowledge of up-to-date SEO principles and good practice

• Business focused and commercial with strong understanding of the online content environment and effective formats.

About us

We’ve been championing better work and working lives for over 100 years. We help organisations thrive by focusing on their people, supporting our economies and societies. We’re the professional body for HR, L&D, OD and all people professionals – experts in people, work and change. With over 160,000 members globally – and a growing community using our research, insights and learning – we give trusted advice and offer independent thought leadership. And we are a leading voice in the call for good work that creates value for everyone.

We offer an inclusive and stimulating culture and a wide range of professional development opportunities, as well as excellent benefits such as 28 days’ holiday with an option to buy and sell days, personal development allowance, access to an award winning pension scheme and a commitment to wellbeing including a cashback health scheme.

 If this role describes you and your career aspirations, click APPLY.  

    

CIPD: valuing everyone as an individual. The CIPD define diversity as the differences in colour, ethnicity, abilities, age, gender, beliefs, interests, socioeconomic status(class), marital or partnership status, sexual orientation, geographic, academic/professional backgrounds, opinions, backgrounds, thinking, experiences, and many other personal characteristics. There is a growing body of research that shows that diverse workforce can be beneficial for decision making, innovation and problem solving as people bring a diverse range of skills and lived experiences with them. Harnessing these differences creates a productive environment in which everybody feels valued, where their talents are fully utilised and organisational and personal goals are met.

We are committed to employment practices that promote diversity and inclusion and equality of outcomes in employment through recognising of how differences of age, disability, gender, sex, marriage and civil partnership status, pregnancy and maternity status, ethnicity, colour, religion, or belief and other protected (by equalities law) and personal characteristics can advantage or disadvantage a person.

Please note, we reserve the right to close or extend this position depending on application numbers. Therefore, we would urge you to submit an application as soon as possible.