Brand Manager

All over the country, our passionate employees, volunteers and supporters are using their kindness and expertise to make life better for millions of cats and the people who care for them.

Will you join us and make life better for cats?

Responsibilities of our Brand Manager:

This role is responsible for the day-to-day brand management including, critically the embedding of the newly launched brand across the organisation. This includes two important pillars from the original programme scope, the rolling out of the brand language and tone of voice, and development of the brand architecture process and prioritisation

Daily requests for support and approvals on new pieces of copy and design work require constant action and collaboration both with teams right across the organisation and with external agency partners to ensure we are delivering a coherent, focused and integrated brand to our audiences.

About the Brand & Marketing department:

We sit within the Marketing & Income Generation directorate

Our team is responsible for supporting Cats Protection’s organisational goals through enabling vital income generation activity, delivery of consistent cat welfare messaging and driving brand awareness and engagement with key audiences

We currently have a team of 27

What we’re looking for in our Brand Manager:

Significant experience in a brand strategy and activation role

Charity experience is preferable

Experience of briefing and collaborating with in house creatives and external agencies

Experience of working and collaborating closely with multiple teams across a large organisation with competing needs

Able to manage a heavy and fluctuating workload with competing priorities

Brand advertising experience and measurement via brand health KPIs e.g. awareness

What we can offer you:

Range of health benefits

26 days’ annual leave plus bank holidays, increasing with length of service

Salary Finance, which empowers you to take control of your financial wellbeing

Applications may close before the deadline, so please apply early to avoid disappointment. Please note, applications received after the closing date may not be responded to.

If you’re enthusiastic about this opportunity but your experience doesn’t align perfectly with every requirement, we encourage you to apply anyway and demonstrate how your experience is transferrable. You may be just the right candidate.

If successful, your recruitment journey will include:

1. Anonymised application form including submitting portfolio

2. Virtual interview via Microsoft Teams

Only applications submitted via our standard recruitment process will be considered, we do not accept applications emailed directly

Please email recruitment@cats.org.uk if you require any adjustments to be made for you to complete your application or to participate in the recruitment journey.

We operate a bias-free application process in our commitment to equity, diversity and inclusion. To assess your application quickly, fairly and objectively, please fully complete the qualifications and work history sections of our online application form.

Redacted CVs may be accepted by exception.

We believe being an inclusive, diverse organisation - where we welcome diversity of thought, value individuals' experience and can reach and partner all areas of society - is crucial if we're to help more cats. Our ambition is to work together to promote a more inclusive environment, which attracts all candidates and signals our commitment to celebrate and promote diversity.

There’s a place for everyone at Cats Protection and we encourage applications from talented people across all communities.

Cats Protection is committed to safeguarding children and adults at risk and protecting anyone that comes into contact with us from harm. We expect all employees and volunteers to share this commitment. You may be subject to a criminal record check if required for the role.

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Cookies are provided by all websites you visit. They are small pieces of information that software on a visitor's device (for example a web browser) can store and send them back to the website next time you visit to serve you with content and advertising that we think you will find interesting. They are a specific technology used to make websites work more efficiently for visitors and to provide the owners of the site information as to why and how their website is being visited to help further development and improve our content and services.

You are in control of what we do with your personal data. You can choose whether or not to allow certain types of cookies by selecting the different category headings within this Cookie tool, although blocking some may impact your experience and reduce some of the services we have to offer.

Please note that some processing of your personal data may not require your consent and it is your right to object to such processing which you can do via the link to our Cookie Policy.

Your selected preferences will apply across our website.