ALZHEIMER'S RESEARCH UK

Salary Circa £44,000 per annum

Contract type Permanent

Location Great Abington, Cambridge CB21 6AD (Agile; approximately 2 days a week from our office)

Published

9 hours ago

Closing

in a month

This is a Permanent, , Full Time vacancy that will close in a month at 23:59 GMT.

The Vacancy

You will develop and oversee a specialist area of direct response marketing, taking responsibility for paid media activity resulting in giving and prize-led support, and the associated programme and products. You will ensure the highest standard of quality and compliance, across a diverse programme mix. You’ll manage significant income and expenditure budgets and deliver exceptional fundraising campaigns to drive an ambitious growth plan, accelerating progress towards a cure.

Collaborating with different teams across the charity, you’ll be planning, managing and delivering the direct marketing programme across a range of media including digital, TV, telephone, and print. Activities in the acquisition portfolio are diverse; from delivering an established, successful core programme to playing an important role in exciting cross-organisational projects.

You’ll work with a team of three across a range of channels, media and projects at the charity; speaking to range of audiences with one theme in common – compelling people to stand with us for a cure.

MAIN DUTIES & RESPONSIBILITIES:

Programme and campaign management

• Lead the development and delivery of the direct marketing acquisition programme and strategy, with a particular focus on the direct response elements.
• To be responsible for reviewing and developing our Weekly Lottery Strategy to maximize income.
• Oversee the delivery of the direct response acquisition campaigns; ensuring they are in market on time, on budget and on brand.
• Deliver consistent, structured testing to ensure continuous improvement. Where appropriate and worthwhile, ensure testing is applied to all activity and reviewed with recommendations acted upon.
• Involvement in charity-wide projects and groups; putting supporters at the heart of what we do, as well as playing a key role in the delivery of our Fundraising & Marketing Strategy.
• Management of all key acquisition suppliers including routine reviews, briefing, optimisation and general relationship management.
• Annual planning of acquisition direct marketing; including input to operational planning and development of relevant marketing plans.
• Ensure the campaign planning and delivery cycle is adhered to across the team, and all stakeholders are well managed.
• Ensure routine end of campaign reviews and analysis (with suppliers as well as your own), with proactive adaptation of plans to optimise results.
• Ensure contingency plans and activities are in place to close any expected income gaps.

People management

• Management and development of a team of three, with two direct reports.
• Empowering team members to succeed and grow with clear, SMART goals and development plans in place.
• Complete routine 1-1 meetings and annual appraisals with direct reports.
• Developing a high performing team who work collaboratively across the charity.
• Agency relationship management across a variety of partners and suppliers, from building relationships and negotiating, to contract and routine performance reviews.
• Working closely with the Supporter Care and Data teams to ensure the acquisition activity and processes are well understood and that they can support the team as best possible.

Budget management and reporting

• Annual budgeting of direct marketing programmes and campaigns.
• Regular forecasting in line with the annual cycle, making recommendations around budget allocation and managing expectations throughout.
• KPI tracking, trend analysis and interrogation of results at all levels.

• Regular financial performance reporting.
• Programme optimisation to ensure contribution targets are met and contingency planning as required.
• Detailed reporting geared towards a longer-term view of performance, covering long-term & ROI modelling, lifetime value and considering supporter experience and engagement.

WHAT WE ARE LOOKING FOR:

What we are looking for:

• Budget management experience – preferably across expenditure and income
• Campaign management – specifically direct marketing campaigns
• Media planning experience – across a range of media types
• Agency management – including creative and professional acquisition fundraising agencies as well as others such as printers and market researchers
• Demonstrable people management experience
• Ability to understand complex data sets and compile meaningful reports and analysis
• Excellent attention to detail
• Strategic and critical thinking
• Getting the best out of people and agencies
• Understanding of compliance in direct marketing

The closing date for applications is the 4th January 2026, with interviews being arrange once shortlisting has been completed. Please indicate in your covering letter if you are unable to attend an interview on a certain date. We would encourage you to submit your application at the earliest opportunity, as on occasion we may have to bring forward the interview date and/or the closing date based on the needs of the business. Although a possibility, this will only happen in exceptional circumstances. Please indicate in your covering letter if you are unable to attend an interview on a certain date.

The Company has experienced unprecedented growth over the past few years. We have a vast number of employees, and provide support to clients from all over the country. Recently, the company has won multiple workplace environment awards and has an outstanding record of employee satisfaction.

The Benefits

Benefit 1

Benefit 2

Benefit 3

Benefit 4

The Values

• Innovation

We are creative and fearless in our work.

• Accountability

We take ownership of our work and lead from the front.

• Teamwork

We collaborate widely and build supportive environments.

The Charity

Alzheimer's Research UK is the UK's leading dementia research charity. Our mission is to accelerate progress towards a cure. Today 1 in 2 people will be impacted by dementia, either through caring for a loved one, developing it themselves or tragically both. But there is hope.

There has never been a more important and exciting time in dementia research. With promising new drugs in clinical trials that slow the progression of the diseases that cause it, and revolutionary new ways to diagnose them on the horizon, we are now at a tipping point. Working with the smartest minds globally and across the UK, with industry and academia, Alzheimer’s Research UK is uniquely placed to invest in the very best research identifying barriers to a cure and knocking them down so that there are more and better treatments for everyone with dementia. For the first time in history, we can see a future where people with dementia can get a swift and accurate diagnosis, and effective treatments that could slow or even stop their disease. We stand for everyone affected by dementia. We stand for a cure.

We value diversity and are committed to creating an inclusive culture where everyone can be themselves and reach their full potential.  We actively encourage applications from people of all backgrounds and cultures, in particular those from ethnic minority backgrounds who are currently under-represented.  Any offer of employment is however subject to you having the right to work in the UK.

The Benefits

It is important to offer a range of benefits which are designed to meet both the organisational and individual needs, are market competitive and designed to attract and retain employees.

For more details on working for Alzheimer's Research UK click here.

Holiday entitlement

Healthcare

Sick pay

Pension

Cycle to work scheme

Family friendly policies

Learning & development

Documents

Salary Circa £44,000 per annum

Contract type Permanent

Location Great Abington, Cambridge CB21 6AD (Agile; approximately 2 days a week from our office)

Published

12 hours ago

Closing

in a month

This is a Permanent, , Full Time vacancy that will close in a month at 23:59 GMT.

The Vacancy

Direct Marketing Manager (Face to Face Fundraising)

We are looking for a confident and driven Face to Face Fundraising Manager who is eager to join and lead the Direct Marketing team. This role has been created to enable us to meet our ambitious growth and diversification ambitions, ultimately doubling the size of our active regular giving file by 2033.

You will be responsible for the ongoing implementation, oversight and management of our face-to-face fundraising activity, managing significant income and expenditure budgets to accelerate progress towards a cure. You will have demonstrable experience of driving results, quality and positive supporter experience through face-to-face fundraising. You will ensure the highest standard of quality and compliance with organisational protocols, relevant legislation and codes of conduct. As part of this, you will spend time with our agencies, fundraisers and offices to build lasting relationships, including agency/ fundraiser training sessions and time with providers and the team.

You’ll work with a team of two across our face-to-face fundraising programme; speaking to a range of audiences with one theme in common – compelling people to stand with us for a cure.

MAIN DUTIES & RESPONSIBILITIES:

Key Responsibilities:

Programme and campaign management

• Lead the development and delivery of the face-to-face fundraising programme and strategy across a range of products and channels. This includes Regular Giving, Lottery and Payroll Giving across Private Site, and Door to door.
• Oversee the delivery of the face-to-face acquisition campaigns; ensuring they are in market on time, on budget and on brand.
• To be responsible for reviewing and developing the face-to-face aspect of our Weekly Lottery Strategy to maximise income.
• Deliver consistent, structured testing to ensure continuous improvement. Where appropriate and worthwhile, ensure testing is applied to all activity and reviewed with recommendations acted upon.
• Involvement in charity-wide projects and groups; putting supporters at the heart of what we do as well as playing a key role in the delivery of our Fundraising & Marketing Strategy.
• Management of all key face to face fundraising agencies including routine reviews, briefing, optimisation and general relationship management.
• Annual planning of face-to-face fundraising; including input to operational planning and development of relevant marketing plans.
• Ensure routine end of campaign reviews and analysis (with suppliers as well as your own), with proactive adaptation of plans to optimise results.
• Ensure contingency plans and activities are in place to close any expected income gaps.

People management

• Management and development of a team of two.
• Empowering team members to succeed and grow with clear, SMART goals and development plans in place.
• Complete routine 1-1 meetings and annual appraisals with direct reports.
• Developing a high performing team who work collaboratively across the charity.
• Agency relationship management across a variety of partners and suppliers, from building relationships and negotiating, to contract and routine performance reviews.
• Working closely with the Supporter Care and Data teams to ensure the face-to-face acquisition activity and processes are well understood and that they can support the team as best possible.
• Forge strong, collaborative relationships with the Corporate Fundraising team to seek opportunities to cross-sell to their audiences.

Budget management and reporting

• Annual budgeting of face-to-face fundraising programmes and campaigns.
• Regular forecasting in line with the annual cycle, making recommendations around budget allocation and managing expectations throughout.
• KPI tracking, trend analysis and interrogation of results at all levels.
• Regular financial performance reporting.
• Programme optimisation to ensure contribution targets are met and contingency planning as required.
• Detailed reporting geared towards a longer-term view of performance, covering long-term & ROI modelling, lifetime value and considering supporter experience and engagement.

Training and compliance

• Develop and oversee all training of third-party fundraisers in person (where possible) and ensure that they are motivated, inspired and well informed about the work we do. This includes working closely with the team to develop annual training and engagement plans for each agency partner.
• Oversee the mystery shopping/ shadowing to ensure that new supporters are having a very positive experience at point of acquisition and communicate these findings.
• Work closely with our agency partners, the Compliance team and your team to ensure processes are compliant with the Fundraising Regulator, Gambling Commission, and Data Protection regulations. This includes monitoring fundraising training sessions led by fundraising partners (in person where possible).
• Look into and develop audits and processes across all of our face to face fundraising agencies, ensuring compliance against the Fundraising Regulator's code of fundraising practice.

WHAT WE ARE LOOKING FOR:

• Budget management experience – preferably across expenditure and income
• Campaign management – specifically face to face fundraising campaigns
• Media planning experience – across a range of media types
• Agency management – including creative and professional acquisition fundraising agencies as well as others such as printers and market researchers
• Demonstrable people management experience
• Ability to understand complex data sets and compile meaningful reports and analysis
• Excellent attention to detail
• Strategic and critical thinking
• Getting the best out of people and agencies
• Understanding of compliance in direct marketing

Additional Information:

Ways of working: As part of our Agile ways of working you will be required to work approximately 2 days a week from the office, which is subject to the requirements of the role and the business needs. Flexibility on where you work can be split between working from home and our office.

Roles that are classed as part of the Agile ways of working are not able to claim any costs for Mileage/Travel on Public Transport, Accommodation and/or Meals. This includes when attending the office for various meetings/events.

Our Office: Our office is at 3 Riverside, Granta Park, Great Abington, Cambridge, CB21 6AD. 

Salary: Circa £44,000 per annum, plus benefits.

Please download the Vacancy Pack on our website for more information.

The closing date for applications is the 11th January 2026, with interviews being arrange once shortlisting has been completed. Please indicate in your covering letter if you are unable to attend an interview on a certain date. We would encourage you to submit your application at the earliest opportunity, as on occasion we may have to bring forward the interview date and/or the closing date 

The Company has experienced unprecedented growth over the past few years. We have a vast number of employees, and provide support to clients from all over the country. Recently, the company has won multiple workplace environment awards and has an outstanding record of employee satisfaction.

The Benefits

Benefit 1

Benefit 2

Benefit 3

Benefit 4

The Values

• Innovation

We are creative and fearless in our work.

• Accountability

We take ownership of our work and lead from the front.

• Teamwork

We collaborate widely and build supportive environments.

The Charity

Alzheimer's Research UK is the UK's leading dementia research charity. Our mission is to accelerate progress towards a cure. Today 1 in 2 people will be impacted by dementia, either through caring for a loved one, developing it themselves or tragically both. But there is hope.

There has never been a more important and exciting time in dementia research. With promising new drugs in clinical trials that slow the progression of the diseases that cause it, and revolutionary new ways to diagnose them on the horizon, we are now at a tipping point. Working with the smartest minds globally and across the UK, with industry and academia, Alzheimer’s Research UK is uniquely placed to invest in the very best research identifying barriers to a cure and knocking them down so that there are more and better treatments for everyone with dementia. For the first time in history, we can see a future where people with dementia can get a swift and accurate diagnosis, and effective treatments that could slow or even stop their disease. We stand for everyone affected by dementia. We stand for a cure.

We value diversity and are committed to creating an inclusive culture where everyone can be themselves and reach their full potential.  We actively encourage applications from people of all backgrounds and cultures, in particular those from ethnic minority backgrounds who are currently under-represented.  Any offer of employment is however subject to you having the right to work in the UK.

The Benefits

It is important to offer a range of benefits which are designed to meet both the organisational and individual needs, are market competitive and designed to attract and retain employees.

For more details on working for Alzheimer's Research UK click here.

Holiday entitlement

Healthcare

Sick pay

Pension

Cycle to work scheme

Family friendly policies

Learning & development

Documents

Salary Circa £47,000 per annum

Contract type Permanent

Location Great Abington, Cambridge CB21 6AD (Agile; approximately 2 days a week from our office)

Published

a day ago

Closing

in a month

This is a Permanent, , Full Time vacancy that will close in a month at 23:59 GMT.

The Vacancy

Working closely with the Chief Financial Officer (CFO) the Risk & Compliance Business Partner is responsible for the oversight of the charity’s risk management and compliance frameworks. This role ensures that the organisation meets its legal, regulatory, and ethical obligations while supporting a culture of accountability and continuous improvement.

MAIN DUTIES & RESPONSIBILITIES:

Risk Management

• Design and maintain a dynamic risk management framework aligned with strategic objectives.
• Maintain and update the organisational risk register, ensuring timely mitigation plans.
• Provide regular risk reports and assurance to the Board of Trustees and Executive Team.
• Lead risk assessments for new projects, partnerships, and research activities.

Compliance & Governance

• Ensure compliance with relevant legislation, including charity law, data protection (GDPR), health and safety, and research governance.
• Develop and embed policies, procedures, and standards across the organisation.
• Monitor regulatory changes and advise on implications for the charity.
• Support internal audits and external reviews, ensuring timely resolution and implementation of findings.

Training & Culture

• Deliver training and guidance to staff on risk awareness, compliance obligations, and ethical standards.
• Promote a culture of integrity, transparency, and continuous improvement.
• Act as a key point of contact for compliance queries and whistleblowing concerns.

WHAT WE ARE LOOKING FOR:

• Proven experience in risk management, compliance, or governance roles.
• Strong understanding of regulatory frameworks relevant to charities and medical research.
• Ability to work independently and collaboratively across teams.
• Excellent communication, influencing, and relationship-building skills with a ‘can do’ attitude.
• Demonstrates honesty, transparency, and a strong sense of ethics.
• Acts as a role model for compliance and ethical behaviour.
• Attention to detail in reviewing policies, procedures, and documentation.
• Able to spot inconsistencies and potential risks quickly.
• Comfortable interpreting data, regulations, and risk assessments.
• Builds trust and credibility across all levels of the organisation.
• Fosters a culture of shared responsibility for risk and compliance.

The closing date for applications is the 11th January 2026, with interviews being arrange once shortlisting has been completed. Please indicate in your covering letter if you are unable to attend an interview on a certain date. We would encourage you to submit your application at the earliest opportunity, as on occasion we may have to bring forward the interview date and/or the closing date based on the needs of the business. Although a possibility, this will only happen in exceptional circumstances. Please indicate in your covering letter if you are unable to attend an interview on a certain date.

The Company has experienced unprecedented growth over the past few years. We have a vast number of employees, and provide support to clients from all over the country. Recently, the company has won multiple workplace environment awards and has an outstanding record of employee satisfaction.

The Benefits

Benefit 1

Benefit 2

Benefit 3

Benefit 4

The Values

• Innovation

We are creative and fearless in our work.

• Accountability

We take ownership of our work and lead from the front.

• Teamwork

We collaborate widely and build supportive environments.

The Charity

Alzheimer's Research UK is the UK's leading dementia research charity. Our mission is to accelerate progress towards a cure. Today 1 in 2 people will be impacted by dementia, either through caring for a loved one, developing it themselves or tragically both. But there is hope.

There has never been a more important and exciting time in dementia research. With promising new drugs in clinical trials that slow the progression of the diseases that cause it, and revolutionary new ways to diagnose them on the horizon, we are now at a tipping point. Working with the smartest minds globally and across the UK, with industry and academia, Alzheimer’s Research UK is uniquely placed to invest in the very best research identifying barriers to a cure and knocking them down so that there are more and better treatments for everyone with dementia. For the first time in history, we can see a future where people with dementia can get a swift and accurate diagnosis, and effective treatments that could slow or even stop their disease. We stand for everyone affected by dementia. We stand for a cure.

We value diversity and are committed to creating an inclusive culture where everyone can be themselves and reach their full potential.  We actively encourage applications from people of all backgrounds and cultures, in particular those from ethnic minority backgrounds who are currently under-represented.  Any offer of employment is however subject to you having the right to work in the UK.

The Benefits

It is important to offer a range of benefits which are designed to meet both the organisational and individual needs, are market competitive and designed to attract and retain employees.

For more details on working for Alzheimer's Research UK click here.

Holiday entitlement

Healthcare

Sick pay

Pension

Cycle to work scheme

Family friendly policies

Learning & development

Documents

Salary Circa £24,000 Per Annum

Contract type Permanent

Location Great Abington, Cambridge CB21 6AD (Agile; approximately 2 days a week from our office)

Published

a day ago

Closing

in a month

This is a Permanent, , Full Time vacancy that will close in a month at 23:59 GMT.

The Vacancy

The Events team sit within the wider Insight & Strategic Development team at Alzheimer’s Research UK (ARUK). The purpose of the Insight and Strategic Development team is to deliver both long term and tactical insight that is grounded in a deep understanding of our audiences. We objectively influence evidence-based decision making, to drive forward organisational priorities for a cure. We do this by inspiring and challenging through our own expertise, working collaboratively to shape actionable insights and champion an insight focused mindset.

The Events team lead on the development and delivery of a wide range of events that stretch across the whole organisation. The key aims of the team are to ensure a consistent, professional, and highly engaging supporter experience whether through direct delivery or through consultation with teams looking to deliver events on their own.

The Events Administrator will work closely with the Senior Events Officer and wider Events Team to develop and deliver a first-class events programme for Alzheimer’s Research UK. The team comprises two Event Officers, two Senior Event Officers and one Senior Event Manager.

This role involves working alongside other team members on the planning and delivery of in-person, hybrid and online events, as well as providing administrative support and recording and reporting on events.

This role will be known internally as Events Executive*.

MAIN DUTIES & RESPONSIBILITIES:

Events  

• To work alongside colleagues on the delivery of their events, including co-ordinating key tasks such as mailings, documentation and building event registration portals within EventsAIR, our events management software.
• To manage and monitor the Events and Conference inboxes, communicating with colleagues and supporters, as well as event participants and stakeholders. Responding to RSVPs and queries surrounding events.
• To source venues and suppliers for events that ensure best value for the charity and to ensure good record keeping of these contacts.
• To produce high quality support materials required for events, such as leaflets and merchandise, liaising with designers and suppliers and monitor the use of these across the charity.
• To prepare event documentation, including briefs, risk assessments and where applicable seating plans and supporting documentation if required.
• To attend some events; this may include some travel and work outside of ordinary working hours.

Team administration

• To maintain the events calendars, liaising with different teams within the organisation to keep these accurate and up to date.
• To maintain the Events Team’s folders, files and useful documents such as templates and ‘how to guides’.
• To manage the team’s Intranet page making sure that the content is up to date.
• To manage the resources for events and review the materials on a regular basis to see if they are fit for purpose.
• To ensure accurate record keeping of events activity on the fundraising database.
• To use the database to monitor and report on events activity and to manage communications for events.

WHAT WE ARE LOOKING FOR:

What we are looking for:

• Confident working with computers, extensive knowledge of Word, Excel and Outlook

• Experience in an administrative role supporting multiple team members
• Experience of prioritising a diverse workload and working to deadlines
• Strong organisational skills with ability to prioritise competing tasks
• Ability to build and maintain strong relationships both internally and externally
• Excellent attention to detail
• An effective communicator able to work with stakeholders at all levels.
• Highly motivated and a team player
• Proactive and able to work independently using initiative
• Willingness to learn
• Flexibility and adaptability within the role when required
• Willingness and ability to work at events, often outside of core working hours

Additional Information:

Ways of working:  As part of our Agile ways of working you will be required to work approximately 2 days a week from the office, which is subject to the requirements of the role and the business needs. Flexibility on where you work can be split between working from home and our office.

Roles that are classed as part of the Agile ways of working are not able to claim any costs for Mileage/Travel on Public Transport, Accommodation and/or Meals. This includes when attending the office for various meetings/events.

Our Office: Our office is at 3 Riverside, Granta Park, Great Abington, Cambridge, CB21 6AD. 

Salary: Circa £24,000 per annum, plus benefits

Please download the Vacancy Pack on our website for more information.

The closing date for applications is the 11th January 2026, with interviews being arrange once shortlisting has been completed. Please indicate in your covering letter if you are unable to attend an interview on a certain date. We would encourage you to submit your application at the earliest opportunity, as on occasion we may have to bring forward the interview date and/or the closing date based on the needs of the business. Although a possibility, this will only happen in exceptional circumstances. Please indicate in your covering letter if you are unable to attend an interview on a certain date.

The Company has experienced unprecedented growth over the past few years. We have a vast number of employees, and provide support to clients from all over the country. Recently, the company has won multiple workplace environment awards and has an outstanding record of employee satisfaction.

The Benefits

Benefit 1

Benefit 2

Benefit 3

Benefit 4

The Values

• Innovation

We are creative and fearless in our work.

• Accountability

We take ownership of our work and lead from the front.

• Teamwork

We collaborate widely and build supportive environments.

The Charity

Alzheimer's Research UK is the UK's leading dementia research charity. Our mission is to accelerate progress towards a cure. Today 1 in 2 people will be impacted by dementia, either through caring for a loved one, developing it themselves or tragically both. But there is hope.

There has never been a more important and exciting time in dementia research. With promising new drugs in clinical trials that slow the progression of the diseases that cause it, and revolutionary new ways to diagnose them on the horizon, we are now at a tipping point. Working with the smartest minds globally and across the UK, with industry and academia, Alzheimer’s Research UK is uniquely placed to invest in the very best research identifying barriers to a cure and knocking them down so that there are more and better treatments for everyone with dementia. For the first time in history, we can see a future where people with dementia can get a swift and accurate diagnosis, and effective treatments that could slow or even stop their disease. We stand for everyone affected by dementia. We stand for a cure.

We value diversity and are committed to creating an inclusive culture where everyone can be themselves and reach their full potential.  We actively encourage applications from people of all backgrounds and cultures, in particular those from ethnic minority backgrounds who are currently under-represented.  Any offer of employment is however subject to you having the right to work in the UK.

The Benefits

It is important to offer a range of benefits which are designed to meet both the organisational and individual needs, are market competitive and designed to attract and retain employees.

For more details on working for Alzheimer's Research UK click here.

Holiday entitlement

Healthcare

Sick pay

Pension

Cycle to work scheme

Family friendly policies

Learning & development

Documents

Salary Circa £53,000 per annum

Contract type Permanent

Location Great Abington, Cambridge CB21 6AD (Agile; approximately 2 days a week from our office)

Published

16 hours ago

Closing

in 25 days

This is a Permanent, , Full Time vacancy that will close in 25 days at 23:59 GMT.

The Vacancy

Senior Marketing Planning Manager

The Senior Marketing Planning Manager in an exciting new role to Alzheimer’s Research UK. Sitting in the Marketing Planning team within Strategic Marketing, this role is accountable for making ARUK’s marketing system work end-to-end for bigger and better impact.

This role is responsible for the practical application of the overall marketing strategy into clear, prioritised and sequenced plans across the top of the marketing funnel, working closely with colleagues across Fundraising, Comms, Digital, Policy and Brand.

Operating with significant autonomy, the role embeds planning discipline, governance and rhythm across the organisation — ensuring the right activity happens at the right time, with the right level of investment, to deliver audience and income growth.

This is a senior management role, judged not by activity but by the clarity, efficiency and effectiveness of the marketing system.

MAIN DUTIES & RESPONSIBILITIES:

Marketing Planning & Operating Model Leadership

• Own and embed ARUK’s Marketing Operating Model, ensuring planning principles, cycles, governance and tools are understood and consistently applied.
• Translate organisational priorities into an integrated annual and quarterly marketing plan.
• Ensure planning supports growth of our defined target audience and long-term fundraising outcomes.

Master Marketing Calendar Planning & Management

• Own and maintain the single Master Marketing Calendar to ensure a clear and complete view of what ARUK is communicating externally and when.
• Sequence campaigns to avoid clashes, duplication and audience fatigue.
• Enable informed trade-offs between activity based on capacity, impact and strategic priority.

Strategic Marketing & Communications Board Programme Management

• Act as Programme Manager for the Strategic Marketing & Communications Board.
• Ensure meetings are decision-focused, well-structured and supported by clear papers.
• Track actions, outcomes and follow-through to ensure decisions translate into delivery.

Campaign Planning Quality & Governance

• Lead consistent campaign briefing, prioritisation and review processes.
• Ensure Gold and Silver tier campaigns are properly planned, resourced and evaluated.
• Improve planning quality across teams, reducing late-stage changes and rework.

Cross-Organisational Leadership

• Coordinate input from Fundraising, Comms, Brand, Digital, Policy and Insight.
• Build strong working relationships and act as a trusted planning partner to Heads and Directors.
• Enable teams to focus on delivery by providing clarity, structure and coordination.
• Collaboration and briefing of media agency, creative and external partners to ensure visibility and understanding of priorities

People management

• Accountable for team development and line management of Senior Marketing Effectiveness Officer, including career development, performance reviews.
• Ensure outputs from Senior Marketing Effectiveness Officer are translated into strategy and activated in delivery.

Key Outputs

• Respected ownership of a single, trusted marketing plan and calendar actively used across the organisation.
• Effective, well-timed campaigns and clearer prioritisation.
• Improved confidence from senior leaders in marketing decision-making.
• Proactive planning and increased scheduling of external activity that makes the most of brand halo effect.
• Cross organisational planning forums that enable decisions.

WHAT WE ARE LOOKING FOR:

• Significant experience leading multi-channel marketing or communications planning across multiple teams or functions.
• Strong understanding and experience of marketing planning frameworks, campaign cycles, and processes that support integrated delivery.
• Experience developing and implementing planning tools such as calendars, tiering frameworks, briefing processes, and governance systems.
• Demonstrable project management and organisational skills, with proven ability to manage competing priorities and deadlines.
• Experience of facilitating cross-functional collaboration and influencing stakeholders at all levels.
• Experience managing complex workloads and bringing clarity and structure in fast-paced environments
• Highly organised, able to create systems and processes that others can easily adopt.
• Strong communication skills — able to translate strategic direction into clear, actionable plans.
• Able to build strong relationships across teams and foster a collaborative approach.
• Confident in leading meetings, workshops, and cross-team discussions.
• A proactive problem-solver who anticipates risks and identifies solutions early.
• Comfortable holding others to account for agreed ways of working, timelines, and processes.
• Attention to detail with the ability to step back and see the bigger picture.

Additional Information:

Ways of working: As part of our Agile ways of working you will be required to work approximately 2 days a week from the office, which is subject to the requirements of the role and the business needs. Flexibility on where you work can be split between working from home and our office.

Roles that are classed as part of the Agile ways of working are not able to claim any costs for Mileage/Travel on Public Transport, Accommodation and/or Meals. This includes when attending the office for various meetings/events.

Our Office: Our office is at 3 Riverside, Granta Park, Great Abington, Cambridge, CB21 6AD. 

Salary: Circa £53,000 per annum, plus benefits

Please download the Vacancy Pack on our website for more information.

The closing date for applications is the 11th January 2026, with interviews being arrange once shortlisting has been completed. Please indicate in your covering letter if you are unable to attend an interview on a certain date. We would encourage you to submit your application at the earliest opportunity, as on occasion we may have to bring forward the interview date and/or the closing date based on the needs of the business. Although a possibility, this will only happen in exceptional circumstances. Please indicate in your covering letter if you are unable to attend an interview on a certain date.

The Company has experienced unprecedented growth over the past few years. We have a vast number of employees, and provide support to clients from all over the country. Recently, the company has won multiple workplace environment awards and has an outstanding record of employee satisfaction.

The Benefits

Benefit 1

Benefit 2

Benefit 3

Benefit 4

The Values

• Innovation

We are creative and fearless in our work.

• Accountability

We take ownership of our work and lead from the front.

• Teamwork

We collaborate widely and build supportive environments.

The Charity

Alzheimer's Research UK is the UK's leading dementia research charity. Our mission is to accelerate progress towards a cure. Today 1 in 2 people will be impacted by dementia, either through caring for a loved one, developing it themselves or tragically both. But there is hope.

There has never been a more important and exciting time in dementia research. With promising new drugs in clinical trials that slow the progression of the diseases that cause it, and revolutionary new ways to diagnose them on the horizon, we are now at a tipping point. Working with the smartest minds globally and across the UK, with industry and academia, Alzheimer’s Research UK is uniquely placed to invest in the very best research identifying barriers to a cure and knocking them down so that there are more and better treatments for everyone with dementia. For the first time in history, we can see a future where people with dementia can get a swift and accurate diagnosis, and effective treatments that could slow or even stop their disease. We stand for everyone affected by dementia. We stand for a cure.

We value diversity and are committed to creating an inclusive culture where everyone can be themselves and reach their full potential.  We actively encourage applications from people of all backgrounds and cultures, in particular those from ethnic minority backgrounds who are currently under-represented.  Any offer of employment is however subject to you having the right to work in the UK.

The Benefits

It is important to offer a range of benefits which are designed to meet both the organisational and individual needs, are market competitive and designed to attract and retain employees.

For more details on working for Alzheimer's Research UK click here.

Holiday entitlement

Healthcare

Sick pay

Pension

Cycle to work scheme

Family friendly policies

Learning & development

Documents

Salary Circa £36,000 per annum

Contract type Permanent

Location Great Abington, Cambridge CB21 6AD (Agile; approximately 2 days a week from our office)

Published

16 hours ago

Closing

in 25 days

This is a Permanent, , Full Time vacancy that will close in 25 days at 23:59 GMT.

The Vacancy

This is a new role sitting within the Marketing Planning team, created to establish ARUK’s Single Source of Marketing Truth. This role helps to establish marketing effectiveness as a core organisational capability at ARUK, ensuring objectivity on performance.

The Senior Marketing Effectiveness Officer will work with the Head of Marketing Planning and Senior Marketing Planning Manager, to deliver robust audience insight, marketing performance measurement, and effective evaluation to inform marketing strategy. The role moves ARUK to a consistent, comparable measurement system that supports income growth, audience development and best use of marketing budgets.

MAIN DUTIES & RESPONSIBILITIES:

Marketing Effectiveness & Performance Measurement

• With the support of the Senior Marketing Planning Manager, deliver and implement an ARUK Single Source of Truth (SSOT) dashboard for marketing performance.
• Build and maintain consistent KPIs, reporting methodologies and dashboards across all marketing disciplines.
• Analyse campaign performance across channels, providing objective insight on effectiveness, ROI, CPA, long-term value and audience movement through the funnel.
• Produce clear performance summaries and recommendations for senior leadership to guide future decision-making and budget optimisation.
• Identify what works, what doesn’t, and what should be scaled — ensuring learning is embedded into planning cycles by the Senior Planning Manager.

Audience Insight & Segmentation

• Working with the Senior Marketing Planning Manager, translate priority audience insights into actionable planning and targeting guidance for campaign and channel teams.
• Maintain and update audience personas, segmentation models and behavioural profiles in partnership with the Insight team.
• Support on ad hoc audience research (quantitative and qualitative) to inform proposition development, message testing and campaign design.
• Support the Head of Marketing Planning and Senior Marketing Planning Manager in ensuring all marketing activity is rooted firmly in audience needs and motivations.

Data, Systems & Continuous Improvement

• Support the implementation and optimisation of new effectiveness tools, dashboards, analytics partners and measurement frameworks.
• Work closely with CRM, Data and Finance teams to ensure accurate, consistent flow of supporter, campaign and spend data.
• Identify gaps in data, insight or measurement and propose solutions to resolve them.

Stakeholder Engagement & Upskilling

• Present clear, insightful recommendations to senior leaders and campaign owners to guide investment and planning.
• Support training for teams on how to use insight, performance data and funnel metrics to improve campaign effectiveness.
• Champion a test-and-learn culture across the organisation.

Key Outputs

• A clear, agreed set of marketing performance measures and way of working for marketing evaluation used organisation wide.
• Increased understanding and clarity in how marketing success is defined and reported.
• Evidence of performance insight actively shaping planning, channel selection and investment.
• Improved ability to demonstrate marketing’s contribution to income and growth.
• Strong confidence from senior leaders in marketing effectiveness.

WHAT WE ARE LOOKING FOR:

• Strong experience analysing marketing performance data across multiple channels (digital, brand, fundraising, PR, paid media etc.).
• Demonstrable experience designing or implementing measurement frameworks, dashboards, KPIs, or campaign reporting approaches.
• Experience working with audience insight (quantitative and qualitative) and translating this into practical recommendations for campaign planning or proposition development.
• Experience working with analytics, data, or CRM teams to extract, clean and interpret data into marketing strategy.
• Experience presenting insight and performance findings to senior stakeholders, with clear recommendations.
• Ability to interpret complex datasets, identify patterns, and turn evidence into actionable improvements.
• Highly analytical, with strong critical thinking and problem-solving skills.
• Able to communicate complex information simply and compellingly.
• Curious, evidence-led mindset — always seeking to understand “what’s working and why”.
• Comfortable challenging constructively and influencing decision-making.
• High attention to detail and accuracy.
• Ability to plan and manage multiple insight or analysis workstreams simultaneously.
• Collaborative and proactive — able to work closely with Fundraising, Digital, Insight, Brand, Comms and Data teams

The closing date for applications is the 11th January 2026, with interviews being arrange once shortlisting has been completed. Please indicate in your covering letter if you are unable to attend an interview on a certain date. We would encourage you to submit your application at the earliest opportunity, as on occasion we may have to bring forward the interview date and/or the closing date based on the needs of the business. Although a possibility, this will only happen in exceptional circumstances. Please indicate in your covering letter if you are unable to attend an interview on a certain date.

The Company has experienced unprecedented growth over the past few years. We have a vast number of employees, and provide support to clients from all over the country. Recently, the company has won multiple workplace environment awards and has an outstanding record of employee satisfaction.

The Benefits

Benefit 1

Benefit 2

Benefit 3

Benefit 4

The Values

• Innovation

We are creative and fearless in our work.

• Accountability

We take ownership of our work and lead from the front.

• Teamwork

We collaborate widely and build supportive environments.

The Charity

Alzheimer's Research UK is the UK's leading dementia research charity. Our mission is to accelerate progress towards a cure. Today 1 in 2 people will be impacted by dementia, either through caring for a loved one, developing it themselves or tragically both. But there is hope.

There has never been a more important and exciting time in dementia research. With promising new drugs in clinical trials that slow the progression of the diseases that cause it, and revolutionary new ways to diagnose them on the horizon, we are now at a tipping point. Working with the smartest minds globally and across the UK, with industry and academia, Alzheimer’s Research UK is uniquely placed to invest in the very best research identifying barriers to a cure and knocking them down so that there are more and better treatments for everyone with dementia. For the first time in history, we can see a future where people with dementia can get a swift and accurate diagnosis, and effective treatments that could slow or even stop their disease. We stand for everyone affected by dementia. We stand for a cure.

We value diversity and are committed to creating an inclusive culture where everyone can be themselves and reach their full potential.  We actively encourage applications from people of all backgrounds and cultures, in particular those from ethnic minority backgrounds who are currently under-represented.  Any offer of employment is however subject to you having the right to work in the UK.

The Benefits

It is important to offer a range of benefits which are designed to meet both the organisational and individual needs, are market competitive and designed to attract and retain employees.

For more details on working for Alzheimer's Research UK click here.

Holiday entitlement

Healthcare

Sick pay

Pension

Cycle to work scheme

Family friendly policies

Learning & development

Documents