Social Media Producer
Bristol Bears
DEPARTMENT: Media
REPORTS TO: Head of Media and Communications
LOCATION: Bristol Bears High Performance Centre, Abbots Leigh, Bristol, BS8 3TF. Where required, the role may include duties at off-site locations.
CONTRACT TYPE: Permanent
WORKING HOURS: 37.5 hours per week – including matchdays, evenings and weekends
SALARY: £30,000 – £32,000 per annum
HOW TO APPLY: Please complete the application form and upload your CV. As our application system only allows one document upload, we ask that you email your creative portfolio separately to careers@bristolbearsrugby.com. Please note that a portfolio is a required part of the application for this role, and applications submitted without one will not be considered.
CLOSING DATE: Monday 6th July at midnight
ABOUT BRISTOL BEARS
Bristol Bears Rugby is part of Stephen Lansdown’s sporting group of companies which includes Bristol Sport, Bristol City Football, Bristol Flyers Basketball and each of their respective community charities.
Our vision is ‘to inspire our community through rugby success’. Our supporters regularly attend Ashton Gate Stadium to watch the team perform in Premiership and European Cup Competitions as well as our Women’s team who play at the highest level of domestic competition.
ROLE SUMMARY
At Bristol Bears, we’re building one of the most creative, innovative and personality-driven brands in sport – and we’re looking for a video-led Social Media Producer to help take it even further.
We want someone obsessed with social-first storytelling, short-form video and internet culture. Someone who understands what makes fans stop scrolling, laugh, share content and feel part of a community.
Working closely with the Content Manager and wider creative team, you’ll help shape the voice, personality and visual identity of Bristol Bears across Instagram, TikTok, X, YouTube and emerging platforms. From reactive matchday content and behind-the-scenes storytelling to trend-led edits, player-focused features and big commercial shoots, you’ll be at the heart of our content output.
Vertical video and short-form storytelling will be a huge focus of this role, with a key objective of growing and engaging our Instagram and TikTok audiences through bold, entertaining and platform-native content. We want to create content that supporters genuinely enjoy consuming – content that informs, entertains, sparks conversation and makes people laugh.
We want our players and personalities at the forefront of everything we do. This role will help bring supporters closer to the people behind the shirt – building player brands, showcasing authentic moments and creating content that feels fresh, human and uniquely Bristol Bears.
You’ll also support the delivery of high-end commercial shoots, branded campaigns and premium video productions alongside the Content Manager, helping bring the Club’s creative vision to life across both sporting and commercial projects, as well as creating sales focused content for our paid channels.
If you’re full of ideas, thrive in fast-paced environments and want to push the boundaries of sports content, this is your opportunity to help shape one of rugby’s most exciting digital brands.
KEY RESPONSIBILITIES
- Support the day-to-day management of Bristol Bears’ Men’s and Women’s social media channels across Meta, X, TikTok, YouTube and emerging platforms.
- Create engaging vertical video and short-form content, with a strong focus on growing Instagram and TikTok audiences and increasing fan engagement using social trends and viral moments.
- Help evolve and maintain Bristol Bears’ distinctive social media tone and creative identity, ensuring content feels authentic, innovative and culturally relevant.
- Capture and edit high-quality social-first video content across training, matchdays, behind-the-scenes access, player features, community initiatives and Club events.
- Produce video content to be used on paid social, promoting upcoming fixtures and key campaigns.
- Share matchday responsibilities across Men’s, Women’s and Academy fixtures, delivering live coverage, reactive content and post-match storytelling.
- Assist the Creative Content Lead on larger commercial shoots, partner activations, branded campaigns and premium video productions.
- Support the production of sponsor-led and commercial content that aligns with Club brand standards and partner objectives.
- Monitor audience behaviour, social insights and content performance to optimise strategy, improve engagement and drive audience growth.
- Ensure all content is accurate, on-brand and adheres to safeguarding and media guidelines.
- Support editorial and marketing objectives by helping maximise reach, engagement and traffic across Club-owned platforms.
PERSON SPECIFICATION
ESSENTIAL SKILLS
- Proven experience creating engaging and successful short-form social media content.
- Strong understanding of Instagram, TikTok and evolving digital trends, with a clear understanding of what drives audience growth and engagement.
- Strong videography and editing skills, with experience capturing social-first and branded content.
- Proficient in Adobe Premiere Pro, Photoshop, CapCut and mobile editing workflows. Experience with After Effects desirable.
- Experience operating camera equipment and supporting larger-scale video productions or commercial shoots.
- Strong understanding of vertical video storytelling and content creation tailored specifically for mobile-first audiences.
- A creative mindset with the ability and drive to develop content that aligns with Bristol Bears’ unique tone, personality and digital style.
- Passion for sport and storytelling, with an understanding of rugby and the wider sports media landscape desirable.
- Experience supporting commercial campaigns, branded content or partner activations.
- Excellent organisational and forward-planning skills.
- Ability to work calmly and effectively in high-pressure, fast-paced environments.
- Strong understanding of social media analytics and performance reporting tools.
- Flexible approach to working hours, including evenings, weekends and matchdays.
- Full UK Driving Licence.
DESIRABLE SKILLS
- Experience working within a professional sports club, agency or fast-paced media environment.
- Graphic design and photography skills would be a significant advantage, with the ability to create visually engaging content and support wider creative projects across the Club.
WHY JOIN BRISTOL BEARS?
Bristol Bears is one of the most ambitious and progressive clubs in rugby – driven by innovation, creativity and a commitment to excellence both on and off the field.
You’ll join a passionate and collaborative media team with the opportunity to help shape the Club’s digital identity, work on high-profile campaigns and create content seen by supporters around the world.
This is an exciting opportunity to help grow one of rugby’s most engaging digital communities, creating content that connects with supporters, drives conversation and pushes the boundaries of sports storytelling.
In return, we offer a competitive salary and benefits package, a dynamic working environment and the chance to play a key role in one of rugby’s most exciting brands.
If you’re ready to bring creativity, energy and ambition to Bristol Bears, we’d love to hear from you.
EQUAL OPPORTUNITIES
We are committed to the principle of equal opportunity and its policies for recruitment, selection, training, development and promotion are designed to ensure that no employee or potential employee receives less favourable treatment on the grounds of race, colour, nationality, religion or belief, sex, sexual orientation, marital status, age, ethnic and national origin, disability or gender reassignment.
SAFEGUARDING
Bristol Rugby Club Limited is committed to safeguarding and promoting the welfare of children, young people and vulnerable adults and expects all employees to share this commitment. This role would be subject to a Disclosure Barring Service (DBS) check.
BENEFITS
As part of the Bears family, you’ll have access to a wide range of benefits, including:
WORK LIFE BALANCE
- 25 days annual leave plus bank holidays (pro rata)
FINANCIAL SECURITY
- Hargreaves Lansdown pension scheme
- Life assurance policy
FAMILY FRIENDLY BENEFITS
- Enhanced parental leave
HEALTH & WELLBEING
- Employee Assistance Programme
- HPC gym access (subject to player schedules)
- Company Sick Pay
- Career development opportunities through CPD and Apprenticeship Levy funding
TRAVEL & LIFESTYLE PERKS
- Cycle to Work scheme
- Discounted First Bus travel
- Electric vehicle scheme
FOOD & ON-SITE BENEFITS
- Subsidised meals at the HPC on training days
- Onsite parking at the HPC
SPORT, EVENTS & DISCOUNTS
- Matchday tickets for Bristol Bears Men and Women home fixtures
- Ad-hoc tickets for other Bristol Sport fixtures
- Discounts at Ashton Gate food and beverage outlets on matchdays
- Discounts with a variety of local businesses including attractions, hotels and cafes
- Discount at the Bristol Sport retail shop
- Bears Kit
*Please note that some benefits are non-contractual and may be subject to change as well as subject to terms and conditions.