Edinburgh
Children's
Hospital Charity

Digital Marketing Intern

Hours: 2 days per week Fixed term: September to end of December 2026

Purpose

Want to use your digital superpowers to help seriously ill children? We’ve got just the role for you.

We’re looking for a creative and curious Digital Marketing Intern to support o ur marketing team a couple of days a week. If you love creating content that connects, enjoy trying out new ideas and want hands -on experience across digital marketing – you’ll fit right in.

You don’t need to know everything already – we’ll give you all the support and training you need. We’re much more interested in your enthusiasm, creativity and willingness to give it a go. You’ll also need to be comfortable talking to people, as the role involves meeting families on the wards to showcase our impact – so being friendly, confident and happy to strike up conversations matters.

What you’ll be doing

Content creation

• Creating engaging content for our social media channels - Facebook, Instagram, TikTok and LinkedIn, including capturing and editing simple videos and creating graphics

• Helping plan and schedule social media content across all channels

• Writing clear, warm copy for posts, web content and campaigns

• Repurposing existing content – turning our news, stories and longer form content into fresh social posts and web content

• Supporting with simple paid social ads (we’ll show you how this works)

Looking after our social media

• Helping with the day-to-day management of our social channels : liking, commenting on and sharing supporter -generated content to build and engage our online community

• Replying to comments and inbox messages in a friendly, helpful way

Supporting digital and website content

• Uploading and updating content on our website CMS, including case studies and small edits (full Wordpress training provided)

• Helping with simple SEO tasks, like keyword research and small content improvements

Design and campaign support

• Creating simple posters and graphics in Canva (training provided)

• Supporting campaigns and appeals by helping create digital content and assets

• Helping with general marketing activity when needed – from emails to our print newsletter and campaign materials

Requirements

Requirements	Essentials	Helpful
Experience & knowledge	An interest in digital marketing/advertising, social media management and content creation A good understanding ● of how social media platforms work (especially Instagram and TikTok) Confidence writing clear, warm and engaging copy The ability to think • creatively and an eye for what makes content stand out (especially video) Willingness to learn	Some experience creating content/short- form video (this could be personal, academic or voluntary) Some experience of • using Canva (or similar tools) Some experience of 0 working with Wordpress (or any website content management system) A feel for Instagram and 0 TikTok trends and what performs well An interest in finding 0 and telling real-life
	Openness to learningtools like Canva andWordpressExcellent attention todetail and care whenproducing and proof-reading content	interest in what worksand why
Personal qualities	• Professional, and alwaysconveys the values ofECHC A positive, proactiveattitude and curiosity totry new things●An ability to beempathetic and	• A passion for the rightsof children and youngpeople, and the strategicaim and purpose ofECHC
	sensitive to the needs ofECHC's beneficiariesConfident yet self-aware
	- able to take initiativeand ownership whileremaining thoughtful,respectful and open tofeedbackHighly organised, canthink on your feet andwork at pace

What’s in it for you?

• Real life experience in the workplace and a great chance to top up your CV

• Hands-on experience across digital marketing, social media and content creation in a fun and purpose -driven team

The opportunity to build a strong portfolio

• Real insight into how a charity brand works day -to-day – including campaigns, storytelling and supporter engagement

Experience workings across a range of tools and platforms, including social media channels, Canva and Wordpress

The chance to work alongside our Marketing & Comms Manager and Digital Marketing Lead (as well as our wider and super supportive team) who will mentor you and help you grow your skills and confidence