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Title:

Job Description
Head of Fundraising (Philanthropy Manager)

Accountable to:

Director of Income Generation & Housing

Location:

Home-Based with frequent travel to supporter locations and
occasional travel to Head Office (Leamington Spa)

Contract Type:

Permanent

Working Hours:

Full Time (35 hours per week)

Benefits:

25 days holiday plus bank holidays, Pension
Scheme, Flexible working arrangements, Birthday leave after 1
years’ service, Paid mileage for travel to locations other than
base location.

Main purposes of the job:

This role has been identified by the board of trustees as strategically critical due to the
importance of building sustainable  fundraising for the future and the need to provide direction
and management for the fundraising team. The role will be responsible  for ensuring
leadership  in the development of fundraising, building  the foundations of fundraising now and
into the future. The post holder will lead in ensuring team members are developing the
foundations, relationships,  retention and acquisition  plans for fundraising and ensuring  this
translates  into income. The approach and ethos of this leadership  must ensure we are in line
with our brand; advocating for a society that supports parenthood;  winning hearts and minds
of new audiences through being woman-centred, whilst retaining  our current supporter base
by reiterating our ethical foundation.

Reporting to the Director of Income Generation & Housing, the postholder will also account
manage a portfolio  of dedicated major donors who contribute significant funding to the
charity, developing and implementing  inspiring supporter journeys that encourage repeated/
increased support. The postholder will work closely with the Individual Giving Manager and
other fundraising team members to identify major donor prospects, ensuring thorough
research and engagement to cultivate relationships and solicit major gifts.

The  postholder  will  work  within  a  committed  and  supportive  team  environment,  working
collaboratively  to  raise  awareness of  the  charity’s services, initiating  and  building  mutually
beneficial and sustainable relationships to ensure long-term support.

Key achievement areas:
The purpose of the role is to drive and deliver our ambitious fundraising strategy in order to
support the work of Life. The Head of Fundraising (Philanthropy Manager) is responsible for
shaping and deliver the end-to-end experience of potential  donors, cultivating new prospects
and delivering a lifetime value based stewardship journey that maximises their potential in all
income streams and donor types.

Specifically for the Head of Fundraising

•  To take the strategic lead, in conjunction with the Director of Income Generation and
Housing, for the development and delivery of the Life’s fundraising strategy in support
of our goals and ambitions.

•  To ensure team members are developing the foundations, relationships,  retention  and

acquisition plans  for fundraising and ensuring  this translates  into income.

•  To effectively lead and manage the fundraising team; ensuring that all income stream

activity is effective and driving cross-income stream working projects such as
campaigns and awareness weeks.

•  To ensure fundraising is ingrained in organisational  culture, including use of

volunteers within fundraising and volunteers in other departments demonstrate a
fundraising culture.

•  Budget Management: Oversee the department's budget, ensuring efficient use of

resources.

Strategy and planning:

•  Responsible for reviewing and implementing  the fundraising strategy.

•  Manage and monitor budgets to ensure that targets are met.

•  Lead on overseeing and implementing  effective fundraising systems and processes

across the organisation.

•  Work closely with the Director of Income Generation, Marketing and Housing
to  develop  a  clear  operational  plan,  to  ensure  we  meet  targets  and
deadlines,  with regular performance reports to the Director.

•  Work closely and collaboratively with marketing and with the Service Leads
and Project Teams to develop the programmes, outputs, outcomes, budgets
and case studies required to secure income.

Relationship building and stewardship:

•  Manage the fundraising team in maintaining current and acquiring new key fundraising
relationships  with a focus on supporter journeys and excellent stewardship across all
income streams.

•  Stakeholder Engagement: Develop and maintain relationships  with external stakeholders,

including sector partners, community organisations, and statutory bodies.

•  To work closely with the Marketing Department to ensure the development of brand

guidelines,  Case for Support and other language  documents: Ensure brand is adopted
and consistent across all communications, collaborating with internal  teams to align
efforts with organisational goals.

Administration:
•  Ensure effective administrative procedures are in place to support and monitor

fundraising. This includes ensuring the keeping of donor records and that our database  is
up to date.

•  Ensure all fundraising decisions and activity complies with the current regulations

including the Fundraising  Regulator, ICO and GDPR.

Major Donors:

•

•

Design,  develop and  implement a cohesive supporter  journey strategy focussed on
supporter needs and continuous re-engagement;
Inspire  positive  supporter  journeys  for major  donors  and  potential  donors,  thereby
increasing lifetime value of donors

•  Work in partnership with other members of the fundraising team to promote national

campaigns and other opportunities,  ensuring  we maximise ROI

•  Work closely with the Individual Giving Manager to identify new major donors in our
database and ensure smooth handover and stewardship, including promotion  of our
legacy literature with the aim of securing bequests

•  Be a key point of contact for senior church leaders and contacts who can facilitate
introductions and recommendations for related funding / fundraising opportunities
•  Effectively manage own time, balancing the needs of the organisation and our Major

Donor supporters

•  Maintain  accurate and up to date records on Life’s database so that all relationships

and activities are captured effectively

•  Undertake all activities in compliance with the Fundraising Regulator’s fundraising
code, the Fundraising Preference Scheme and in accord with the Institute of
Fundraising codes of practice, and to ensure that all communications are in
compliance with relevant legislation.

•  Build, maintain and develop relationships with colleagues across Life, keeping an

upto-date knowledge of service developments and opportunities to collaborate with
colleagues to maximise income and awareness to support service delivery.

Personal responsibilities:

•  The post holder must assume responsibility for their own professional and personal
development (supported by Life where appropriate) to ensure their continuing
competence to deliver Life’s requirements.

•  A key component of development is being fully aware of regulatory and legal

requirements impacting on operational  services and ensuring that all staff within
those services are aware of and deliver their individual responsibilities

Safeguarding Children & Adults at Risk of Harm:

•  Safeguarding is everyone’s responsibility, and all employees are required to act in
such a way that at all times safeguards the health and wellbeing of children and
adults at harm of risk.

•  Familiarisation  with, and adherence to, the appropriate organisational  Safeguarding
policies and any associated guidance is an essential requirement of all employees
as is participation in related mandatory/statutory training.

•  All employees must ensure that they understand and act in accordance with this

clause. If you do not understand exactly how this clause relates to you personally,
then you must seek clarification from your immediate line manager as a matter of
urgency.

•  Equally, all managers have a responsibility to ensure that their team members

understand their individual responsibilities with regards to Safeguarding Children
and Adults at Harm of Risk.

Corporate behaviours:

All staff are expected to:

•  Work towards the charity’s aims and objectives, and uphold it’s vision and mission
•  Operate in line with our core workplace values which are:

-  Humanity – All people are special and equal

-  Solidarity – We’re with you and for you

-  Community – We’re better together
-  Charity – Doing good for one another

-  Common Good – Building a better world

•  Demonstrate respect for others and value diversity
•  Act responsibly regarding the health and safety of themselves and others
•  Focus on the client and customer, both internally and externally, at all times
•  Make an active contribution to develop the service
•  Learn from, and share experience and knowledge
•  Keep others informed of issues of importance and relevance
•  Consciously review mistakes and successes to improve performance
•  Act as an ambassador for the charity and always maintain professional standards
•  Use discretion and sensitivity and be aware of issues requiring total customer

confidentiality

•  Demonstrate a flexible approach to their work
•  Abide by and take responsibility for the obtaining,  storage, processing and sharing

of any personal data within the meaning of the General Data Protection Regulations
2018 and as defined in the relevant Life policies for all aspects of service delivery
and working practice, paying particular attention to the protection of personal
information  in any form and by whatever means it is accessed by you.

In addition,  all managers and supervisors will be expected to:

•  Value and recognise ideas and the contribution of all team members
•  Coach individuals to perform to the best of their ability
•  Delegate work to develop individuals in their roles and realise their potential
•  Provide support, feedback and guidance to all team members and encourage their

team to achieve work/personal life balance

Charitable Ethic & Fundraising:

Life relies on voluntary income to deliver our vital services. As a result, all staff and
volunteers are required to have a charitable ethic, ensuring we are careful with our donor’s
funds and representing the best value for money in everything we do. This includes being an
ambassador for fundraising, retail and marketing when we represent Life in each of our
roles; looking for funding opportunities to pass onto the income generation team as well as
taking a personal interest in supporting income generation for Life.

This job description is not necessarily an exhaustive list of duties but is intended to reflect a
range of duties the post holder will perform. The job description will be reviewed regularly
and may be changed in consultation with the post holder.

Post title:  Head of Fundraising (Philanthropy Manager)

Personal skill characteristics

Values & Behaviours

Essential
(Tick)

Desirable
(Tick)

Ability to demonstrate, understand  and apply our workplace
values. These are embedded in all roles and employees must

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evidence their attitudes/behaviours

Committed to the vision, mission and values of the charity

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Leadership

Ability to lead a FundraisingTeam in delivering the
required strategic aims and everyday requirements of the
department
Ability to be an influential member of Senior Leadership
Team, supporting on cross-organisational  business
requirements as well as guiding  the organisation  with
their knowledge in their specific department
responsibilities.

  Business Management / Service Delivery

Knowledge of the methodology of how to strategically
increase fundraising income through maintaining current
support and acquiring new support, with a focus on
stewardship and supporter journeys.
Experience of building fundraising processes and
procedures that allow for the development of income
streams.
Experience of leading a fundraising team in development
of initiatives that are across income streams.
Experience of ensuring all fundraising activities are
efficient, ensuring a positive ROI in everything we do.
Experience of ensuring compliance with all relevant
codes and regulations.

Strategic Ability / Innovation

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Experience of development and implementation of a
Fundraising  strategy.
Proven track record and an in-depth expert knowledge of major
donor fundraising with high level individuals of significant
influence and ability to give substantial  funding
Ability to manage a portfolio of major donors and prospects with
demonstratable knowledge of support journeys and cultivation
Demonstrate experience of creative and successful written
proposals  and presentation  pitches

Experience / Knowledge / Qualifications

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Proven experience of working within a charity or organisation
within a similar role

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  Communication

Strong verbal and written communication skills

Communicates effectively and openly at all levels

Experience of communicating effectively with a wide range of
people to identify their needs, preferences and demands

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Ability to promote the charity to a wide range of individuals and
external contacts

Personal

Commitment to quality, customer service, best practice and
best value in all aspects of the charity’s operation

Ability to work with people at all levels

Positive outlook and approachable personality

Ability to work on own initiative

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Handles pressure of meeting deadlines  and supports others
where possible

Ability to prioritise workload and plan time

Commitment to own personal and professional  development

Ability to motivate others and work as part of a team

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Approved By:

Approved Date:

Internal Use Only

Issue No:

Review Date: