DE LA WARR PAVILION CHARITABLE TRUST
40,000 per year
Bexhill on Sea
Full-time
DATA AND INSIGHTS MANAGER

Reports to

Director of External Relations

Department

Organisation

- wide

Length of Contract  18 months( fixed term)

Terms:

£40,000 p.a.

23 days per annum+ Bank Holiday entitlement

 Full - time, 40 hours per week

Introduction

The De La Warr Pavilion (DLWP) is a unique Grade 1
–  a centre for arts and culture, on the coast in Bexhill on Sea.

-  listed 1930s modernist building

 (Transforming Heritage) Capital Project.

DLWP is about to embark on an exciting new stage of its story to deliver the
For Everyone
sharing the architectural and social heritage of the Pavilion we will ensure our place
as a vibrant arts and cultural hub for the south
used, by local communities we will deliver transformative exp
community, creativity and skills and, in turn, develop opportunity and growth for our
region.

- east and beyond. Owned, and well
eriences that build

 By revealing, valuing and

An Icon

Find out more here: https://www.dlwp.com/our

- capital

- project/

The Role

The De La Warr Pavilion is seeking an experienced Data and Insights Manager to
rationalise and optimise DLWP's data for the purposes of audience growth and

income generation. The Manager will follow DLWP’s Data and Insights Strategy
(2025) and  implement t
audience development and income

he Data and Insights Action Plan (2025) to meet clear

­ generating goals.

Working towards a
years  (2026/2029 ),  individual income stream targets include the following:

 target of an increase in revenue by £452,500 over three

overall

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Increase Members and Patrons (including secondary spend) by 18% by
2027/28
Increase donations over the counter, by phone and web sales by 20% per
year
Increase earned (commercial) income by 5% per year by 2027/28
Increased Mailing list sign ups by 10% year on year

The Manager will take the lead on the continued development of DLWP's
engagement with our CRM and Box Office system Spektrix including rationalising
the database, training, new tools and integrations
and knowledge, and implement greater engagement with Audience Finder
segmentation.  DLWP uses the Current Data platforms : Spektrix, website and social
media analytics, transactional platforms including Shopify and Bleep and audience
survey platforms Illuminate, Culture Counts and Survey Monkey.

, share up - to - date data trends

The Manager will take the lead on ensuring that DLWP meets its data requirements
for key  core  and project funders

.

MAIN RESPONSIBILITIES

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Deliver the Data and Insights Action Plan to  grow audiences, streamline
the customer journey, identify opportunities, grow income and support
organisational goals. These are responding to targets and KPIs linked to
the organisation business plan (2025

- 28)  and Capital Project.

The plan includes the following tasks:
Thorough cleansing of data on DLWP's Spektrix system.
Work with each department to bridge gaps in data knowledge and skills
and optimise data collection. Working across departments to join up and
streamline data collection.
Work across departments
customer journey, to grow visitor numbers, subscribers, engagement and
followers across all digital platforms, including DLWP website, social
media platforms and emails.
Work with the Head of Marketing to help shape marketing strategies that
are informed by data insights and lead on the strategic use of audience
segmentation and profiling in marketing campaigns. This will include the

 to  help  devise new approaches to improve the

-

d, Esmee

 *NLHF funding

optimisation of emails via Dot Digital, focusing on customer growth,
retention and engagement through targeted and creative content.
Work with the Head of Development to grow income through members
and donors utilising Spektrix functionality, to help meet fundraising
targets
Work with the Box Office Manager to maximise ticketing functionality and
online sales
Work with the Development Team, Heads of Programme  and key NLHF
funded Programme and Evaluation Managers* to ensure that DLWP
meets its data requirements for key funders such as  Rother District
Council, Arts Council England, National Lottery Heritage Fun
Fairbairn Foundation and other key/project funders .
pending
Investigate and integrate Al to support audience segmentation,
personalised communication, and data
Keep up to date with all data gathering and AI tools
Work with the Executive assistant to create a system to access data for
all our reporting needs
Within a small operational budget, identify and lead on the installation of
tools that will make the customer journey more profitable and the
gathering of data more efficient and sustainable.
Arrange training for departments to adopt best practice for data
gathering and management to embed as part of their day to day
operations.
Work closely with the Digital R&D Manager (not currently under contract)
to provide data insights and historical data to best optimise the new
website design and build for audience access and income generation.
Create quarterly reports for our Board of Trustees, Senior Management
Team and other departments where appropriate.

- driven strategies.

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PERSON SPECIFICATION

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A strategic thinker
Expert knowledge and experience of working with Spektrix
The ability to read, analyse and interpret data to feed into organisational
strategy
Experience with data analysis and visualisation tools
Familiarity with survey tools as named above
Background in a cultural, heritage, or venue
on audience development and income generation.
Proven ability to optimise ticketing systems, CRM platforms, and online
sales to drive audience engagement and revenue.

- based organisation, focusing

•

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Awareness and understanding of Al tools and their potential to improve
data analysis, audience insights, and operational efficiency.
Excellent verbal and written communication skills to interpret data in an
accessible way, both internally and externally including easy
understand reports and presentations
Forensic attention to detail
Collaborative and decisive team leader
Have a patient and collaborative approach to working within teams.

- to -

ABOUT THE DE LA WARR PAVILION

www.dlwp.com

OUR VISION

To be a flagship centre for the arts and a vibrant cultural hub for the south
owned by our communities and known for our programme nationally and
internationally. Responding to our world class architecture and living heritage, to
allow greater access
for the region into the next decade and beyond.

 to cultural experiences, and to ensure culture

- east,

- led regeneration

OUR OBJECTIVES

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- quality programme of modern

To produce, present and promote a high
and contemporary work that responds to the needs and aspirations of
both artists and audiences.
Enable artists of every culture and discipline to create new work or
present new experiences of existing work within an environment
committed to excellence and best professional practice.
Work with audiences to engage them with the Pavilion and our artistic
programme, making it relevant to them as a visitor or participant.
Conserve the Pavilion's fabric, its unique Grade I listed architectural
status and to promote it through public and artistic programmes.
Maintain a viable, resilient and sustainable business model, seeking to
diversify income streams by growing fundraising and commercial activity.
Be a catalyst for the cultural, economic, tourism and social regeneration
of Bexhill and the surrounding region.

NOTES

The minimum working week for this post is 40 hours per week
De La Warr Pavilion.

 and is based at the

The job description is current at November 2025. It outlines the main duties of the
position and is designed for the benefit of both the post holder and the organisation
in understanding the prime functions of the post. It should not be regarded as
exclusi ve or exhaustive. The responsibilities of the postholder may well change from
time to time. Management has the right to vary the responsibilities and duties after
consultation with you.

STAFF BENEFITS

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Employer contributions to The People's Pension
Free access to Employee Assistance Programme, Health Assured
Discounts in DLWP Cafe Bar and shop+ staff lunch at special price

DIVERSITY, EQUALITY & INCLUSION

At the De La Warr Pavilion, we are committed to building a diverse and inclusive
community that reflects the diversity of our society as fully as possible. A
community of staff, residents and audiences where everyone feels valued, where
their contribution  matters and where they can reach their full potential, irrespective
of their background, identity or circumstances.

We are committed to ensuring we are hiring people that reflect the South East in its
broadest form and we are currently taking action to improve representation from
Black, Asian and ethnically diverse, LGBTQ+ and lower socio
- economic
communities and those

with a disability.

OUR VALUES

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We believe in being bold and ambitious, growing and evolving to create
opportunities and inspire creativity.
We lead with honour and integrity, honest and open with ourselves and
our communities. We act professionally at all times.
We are inclusive, accepting of differences and avoid making assumptions.
We actively listen to each other and our communities, treating each other
with respect and empathy.
We support each other with kindness, care and compassion to create a
healthy and happy community

.

Data and Insights Manager - DE LA WARR PAVILION CHARITABLE TRUST | Work In Charities