Director of Impact and Growth

ASDAN

70,000 per year

Bristol

Full-time

24th October 2025

Director of Impact
and Growth

Recruitment pack:
September 2025

Message from the CEO

I am delighted to invite applications for the role of Director of Impact
and Growth, a new and pivotal position within ASDAN’s leadership team.
This is an exciting opportunity to join us at a time of significant change and
possibility, as the education and skills landscape continues to evolve.

At ASDAN, we are driven by a clear purpose: to engage, elevate, and
empower learners whose life chances are too often constrained by
poverty, exclusion, or systemic barriers. We believe education should
be a force for equity, enabling every learner to discover their abilities,
build confidence, and take control of their future. That belief has guided
ASDAN since our foundation, and today it feels more urgent than ever.

Our 2025–2028 strategy reflects that purpose. We are investing in innovation,
strengthening our qualifications and curriculum offer, and launching a new
digital platform to better support learning and track progress. We are also
deepening our work with partners to help educators nurture the essential skills
that young people need for life, learning and employment. As we look to the
future, we remain focused on impact, engaging learners with diverse needs,
elevating their achievements, and empowering them to shape their own
futures. We are also growing our international reach, expanding into regions
where inclusive, skills based education is a shared priority. And everything
we do is rooted in our values: ethical, diverse, collaborative, and innovative.

As Director of Impact and Growth, you will play a vital role in shaping ASDAN’s
future and ensuring our voice is heard across the wider sector. This is about
more than organisational growth; it is about extending our influence, to
ensure learners who are too often left at the margins are placed at the centre
of national and international conversations about education and skills.

You will join a team who share a commitment to innovation, equity,
and impact. Together, we are building an organisation that not
only delivers with excellence but also speaks with authority and
amplify the experiences of learners and educators, and championing
inclusive approaches that can transform opportunities.

If you are motivated by the challenge of shaping a fairer education
system and excited to help take ASDAN’s mission and voice to
a wider stage, I would be thrilled to welcome you to our team.
This is a chance to be part of a bold new chapter for
ASDAN, and to make a lasting difference to learners
whose potential deserves to be recognised and realised.

Melissa Farnham
Chief Executive Officer, ASDAN

ASDAN: Director of Impact and Growth

ASDAN is an education charity and awarding organisation
providing courses, accredited curriculum programmes and
regulated qualifications to engage, elevate and empower
learners with diverse needs. The Director of Impact and
Growth is a senior leader, responsible for driving the
delivery, quality, and expansion of ASDAN’s programmes
and qualifications. This role will ensure effective delivery
of strategic priorities, the growth and support of a diverse
and international membership, and the quality assurance
of all delivery functions.

For more information
about the role:
EXTERNAL-LINK-SQUARE-ALT conditions and how
to apply (page 4)
EXTERNAL-LINK-SQUARE-ALT role description
(pages 5–7)
EXTERNAL-LINK-SQUARE-ALT person specification
(pages 8–9)

The post-holder will oversee a multidisciplinary team and
work across the organisation to ensure ASDAN’s offer is
delivered with excellence and impact, empowering more
young people, especially those at the margins, to thrive.
The role also supports the CEO in building ASDAN’s
external profile and influence across the education and
skills sector.

About you

Educated to degree level, or with similar equivalent
experience, you will have senior leadership experience
in education, training, or charity settings with
international or multi-site delivery. Along with a
proven track record of leading strategic delivery,
quality assurance, and organisational growth, you will
be able to work positively and creatively, combining
a responsible approach to securing ASDAN’s core
business and heritage with an entrepreneurial
approach to winning and growing new business.

Applicants will be working a hybrid arrangement, with
approximately 50 per cent of their working week from
our head office in Bristol office and the remainder
from home. This is a full time, 37.5 hour week role.

The organisation is committed to diversity and inclusion
and welcomes applications from candidates of all
backgrounds.

ASDAN: Director of Impact and Growth

ASDAN: Director of Impact and Growth© ASDAN September 2025Conditions and how to apply

Contract

Salary

Full-time, permanent

Circa £70,000 (dependent on experience)

Hours of work

Full time: 37.5 hours, 5 days per week

Scottish Widows. Post-holder has option of two levels of contribution:
• employee 3% employer 6%
• employee 6% employer 9%

Starting at 27 days per annum, rising an additional day per year
to maximum 32 days, in addition to statutory bank holidays.

Hybrid (Bristol and remote)

Pension

Leave
entitlement

Location

How to apply

To apply for this position please visit the vacancies section of
the ASDAN website asdan.org.uk/vacancies where you will find
the job description and application form. You are welcome to
submit a CV alongside your completed application form. Only
applications made using the application form will be considered.

Within your application form, please include a clear outline
of why you feel you would be a suitable applicant for the
position, including examples of your skills and experience,
referring to the person specification as appropriate. Please
email your applications to personnel@asdan.org.uk

It would be appreciated if you could complete ASDAN’s
equalities, diversity and inclusion (EDI) monitoring
form at the time of your application. This information
will be treated as confidential for monitoring purposes
only and kept separate from your application.

Key dates

• Applications close: 24 October 2025

Interviews will be held at ASDAN’s main office in Wainbrook
House, St George, Bristol. Date to be confirmed, following close
of applications.

For an informal conversation about this opportunity, please
contact personnel@asdan.org.uk to arrange. For further
information about ASDAN please visit our website: asdan.org.uk

ASDAN: Director of Impact and Growth

Title

Director of Impact and Growth

Accountable to

Chief Executive Officer

Job purpose

The Director of Impact and Growth is a senior leader responsible for driving the delivery,
quality, and expansion of ASDAN’s programmes and qualifications. This role will ensure
effective project management of strategic priorities, the growth and support of a diverse
and international membership, and the quality assurance of all delivery functions.

The post-holder will oversee a multidisciplinary team and work across the organisation to
ensure ASDAN’s offer is delivered with excellence and impact - empowering more young
people, especially those at the margins, to thrive. The role also supports the CEO
in building ASDAN’s external profile and influence across the education and skills sector.

This role does not lead curriculum or content development, which is the responsibility of
the Director of Education, Innovation and Research.

Key responsibilities

1. Strategic delivery and growth

2. External profile and engagement

3. Team leadership and line management

4. Quality and regulatory oversight

5. Data insight and continuous improvement

Key duties

1. Strategic Delivery and Growth

a Lead the implementation of ASDAN’s strategic delivery priorities through strong

project management and cross-organisational coordination.

b Drive national and international membership growth, including in schools, FE, SEND,

AP, and employer settings.

c Oversee the development of scalable delivery models and support structures that

meet the diverse needs of ASDAN centres worldwide.

ASDAN: Director of Impact and Growth© ASDAN September 2025

Role description

2. External Profile and Engagement
a Lead on promoting ASDAN’s work across the education and skills sector to build brand

presence and influence

b Support the CEO with strategic sector engagement, including key networks,

stakeholders, and international partnerships.

c Represent ASDAN at member-facing events, conferences, and partnership forums.

3. Team Leadership and Line Management
a Line manage and provide strategic leadership to:

- Head of Business and Growth

- Head of Education Development Partners

- Head of Qualifications (also the Responsible Officer for Ofqual)

b Ensure alignment across these teams to deliver growth, quality, and regulatory

compliance.

c Foster a high-performance culture that is inclusive, responsive, and values-driven.

4. Quality and Regulatory Oversight
a Oversee the quality assurance of all delivery, including centre support, training,

moderation, and evaluation.

b Ensure ongoing compliance with Ofqual regulations through close collaboration with

the Responsible Officer and Quality team.

c Embed robust systems for quality improvement, risk management, and member

satisfaction.

5. Data, Insight and Continuous Improvement
a se internal data and member insight to track progress, identify

opportunities, and improve delivery and support models.

b Collaborate with the Research and Impact team to align delivery with

emerging evidence and ensure impact is measured and communicated.

c Ensure ASDAN remains responsive to national and international

trends in education, skills, and workforce development.

ASDAN: Director of Impact and Growth

Role description

And with the Chief Executive and director team to lead ASDAN as a
learning organisation by:

a Making visible and embedding a common understanding of ASDAN’s strategy

and values and how we put these into practice through operational, research and
development, and IT plans, HR policies and practices, and our shared ways of working

b Organising working practices and environments that actively support the mental and

physical wellbeing of all staff

c Creating CPD opportunities for all staff, all year round – ensuring ASDAN develops

and secures the requisite skills, knowledge and experience to achieve its strategy and
values

d Establishing and modelling clear guidelines for collaboration in cross organisational

projects

e Embedding research and evidence-informed decision-making processes that ensure

high quality recommendations and options for decision making

f Establishing and modelling effective communication and knowledge sharing within

and beyond ASDAN

Investing wisely in partnerships and networks to achieve sustainable connection
with like-minded organisations

h Establishing a flatter and fit for purpose organisation structure and culture with

devolved opportunities and support for leading and decision making

i Developing a common approach to leading change within ASDAN and with our

members and stakeholders

And by committing to:
a Participate in collective decision making, accept and represent a majority decision of

the directors unless specifically authorised not to do so

b Disclose any incident, act, conviction, finding, disqualification or proceeding which may
lead to consideration of the suitability to act as a senior leader of the organisation

Person specification

Education

• appropriate Degree in related field (or equivalent experience).

Experience and skills

Essential or
desirable

• senior leadership experience in education, training, or charity settings

with international or multi-site delivery.

• proven track record of leading strategic delivery, quality assurance,

and organisational growth.

• strong project management skills with the ability to manage

complexity, prioritise, and deliver at pace.

• experience leading high-performing teams across multiple functions

and geographies.

• commitment to ASDAN’s mission of securing equity in education for

all learners.

Essential

• experience working with awarding bodies or regulated qualifications.

Desirable

• knowledge of education regulation and qualification delivery (ideally

including Ofqual frameworks).

• understanding of inclusive and personalised education approaches,

including project-based learning

• familiarity with international education models or transnational

programme delivery.

Desirable

ASDAN: Director of Impact and Growth

Personal qualities:

• highly professional standards of behaviour

• highly motivated and proactive

• a collaborative team player

• flexible, friendly, and helpful

• able to work positively and creatively, combining a responsible approach to securing
ASDAN’s core business and heritage with an entrepreneurial approach to winning
and growing new business

camera Below: ASDAN staff working
collaboratively at one of our
yearly learning day events

ASDAN: Director of Impact and Growth© ASDAN September 2025© ASDAN September 2025 | asdan.org.uk
Wainbrook House, Hudds Vale Road, St George, Bristol BS5 7HY
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